Vulnerable Democrat leans into Zyn with new campaign merch
Rep. marie Gluesenkamp Perez (D-WA) launched campaign merchandise inspired by Zyn nicotine products as part of her reelection strategy ahead of a highly competitive House race. She sold a $50 “Glue-zyn-kamp” storage tin mimicking Zyn nicotine pouches, which gained popularity on social media.This creative marketing approach coincides with her efforts to retain her seat in Congress for a third term amidst a closely watched election.
Rep. Marie Gluesenkamp Perez (D-WA) rolled out Zyn-inspired campaign merch Tuesday, putting a nicotine-themed spin on her reelection pitch just two months before voters decide one of the country’s most competitive House races.
Gluesenkamp Perez dropped a $50 “Glue-zyn-kamp” storage tin on her office campaign website, mimicking the Zyn nicotine pouch. The merch quickly gained traction on social media as the 38-year-old congresswoman fights to hold her battleground seat for a third term.
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