Trump media asks for $100,000 per month for access to Truth posts
President Donald Trump’s social media company, Trump Media & Technology Group (TMTG), is planning to charge Wall Street traders adn investment firms up to $100,000 for early access to his Truth Social posts through a new Truth API. this API will offer real-time, licensed feeds of influential posts, including those from Trump himself, which frequently enough impact financial markets. TMTG has also proposed a discounted $60,000 monthly plan for long-term commitments. The truth API is scheduled to launch in early August and aims to generate important, ongoing revenue for the company, leveraging the platform’s market-moving influence. Trump owns about 53% of TMTG indirectly via a trust, and the company continues to benefit financially from his activities, including earnings from his post-presidential business ventures. This initiative represents a strategic move to monetize the influential content shared on Truth Social, which already affects market movements.
President Donald Trump’s social media company has discussed charging Wall Street traders and investment firms as much as $100,000 for early access to the president’s Truth Social posts and those of other influential figures, according to multiple outlets.
Trump Media & Technology Group, the parent company of Truth Social, plans to offer the service through its new Truth API, or application programming interface. The company has also pitched a discounted plan costing $60,000 per month for firms that commit to a three-year contract, Reuters reported.
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Truth API, announced earlier this week, is scheduled to launch Aug. 1.
APIs are data feeds that provide immediate, secure access to information and are widely used by businesses and investors. Both retail and institutional traders rely on APIs for real-time financial and economic data to inform trading decisions.
Major social media platforms, including Instagram, Facebook, and X, offer APIs. Truth Social, however, occupies a unique position because Trump frequently uses the platform to announce policy decisions that can move financial markets, ranging from tariff announcements to the Iran war.
“Markets already move on Truth Social posts,” TMTG interim CEO Kevin McGurn said in a statement. “Truth API delivers a direct, licensed, real-time feed of the platform’s most market-moving Truths while advancing our strategy to monetize proprietary assets through a high-margin, recurring revenue stream.”
“As adoption grows, we expect Truth API to become a meaningful, ongoing source of revenue for the company, creating lasting value for shareholders,” he added.
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The new service could provide another avenue through which Trump benefits financially from a company closely tied to his presidency.
Trump indirectly owns about 53% of TMTG through shares he transferred to a trust in December 2024, one month before taking office.
Earlier this month, Trump disclosed earning more than $1 billion during his first year back in office, including more than $1 billion tied to World Liberty Financial, the cryptocurrency company backed by his family.
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