the federalist

There’s Only One Way To Stop The Dylan Mulvaney-fication Of Everything And Complaining On The Internet Isn’t It

Recently, there was an uproar on Twitter by conservative users over Bud Light’s promotion of their sponsorship with Dylan Mulvaney. However, while right-wingers were busy tweeting their sassy disapproval of the beer campaign, Mulvaney continued to make money and then landed corporate partnerships with Nike and Olay.

People who believed that their actions on Twitter against Bud Light were a win for right-wing culture should not be deceived. Neither Bud Light, Nike, nor Olay cares about the impacts of their promotions. They will continue doing these politically sensitive promotions because the left is the primary driver of the game and is winning.

The New York Post recently published an article on the Corporate Equality Index, which is a type of social credit score created and initiated by the imperious Human Rights Campaign (HRC). The HRC is not protective of minorities as they appear to be but rather uses intimidation to force conformity to their requirements. The index has no scientific or measurable method but rather focuses on the fulfillment of their given categories, such as “Corporate social responsibility,” which implies advising companies on “marketing or advertising to LGBTQ consumers,” awarding them invisible “points” as a means of the reward system upon compliance.

The most important aspect of this report was the fact that HRC does not take a passive approach, as they send representatives to these corporations every year to tell them what they must show explicitly to keep their CEI score. Failure to comply with these demands would negatively impact their scores. All of these “social awareness nonprofits” operate in a similar way, by intimidating corporations while giving fat salaries to their chairmen.

It is intriguing to note that the ads that appear on the ratings – dominant cable news channel Fox News are almost exclusively for retirement planning, and MyPillow products have raised a few eyebrows. However, switching over to CNN or MSNBC (assuming you’re thrice boosted and only after securing an N95 face mask) provides a much greater variety, including attractive ads for automakers, home appliances, and department stores.

But why is the most popular cable news channel, with a share roughly double the size of its nearest competitor, an ad-buying pariah while its less-popular competitors are viewed as perfect vehicles for product placement? It’s because what HRC does with its Corporate Equality Index is similar to what Media Matters for America (MMFA) does with all of its hostile campaigns. The organization’s “Take Action” web page contains only petitions demanding censorship of all popular and right-wing figures via TV, radio, and the internet, generally by threatening advertisers with boycotting their products. The most popular petition on their page, as of writing this article, is “Tell Advertisers: Drop Fox.”

Additionally, MMFA reps provide media clips to ad buyers to make people they dislike look bad, such as Tucker Carlson, The Federalist, Ben Shapiro, etc. The point is that there is nothing equivalent to what happens on the right. There is no Americans Tired of This Nonsense (ATTN!) campaign, a left-wing front to warn Bud Light, Tide, Ford, and other companies about their customer base of game hunters, NASCAR fans, and stay-home moms. Using a ditzy tranny as a mascot does not fit well with their vibe. Their surveys reveal that most will consider buying a competing product if they continue to make such decisions.

Unfortunately, social media moaning and mocking about these issues does not help when the opposition stands physically in the same room with the corporate executives who make these decisions. If they want to make progress, the right needs to solve this problem quickly.

In summary, there is only one way to stop the trend of corporate wokeness led by the left, and this is by creating our version of HRC and MMFA by creating campaigns to warn corporations proactively about the dangers of conformity to the left.




" Conservative News Daily does not always share or support the views and opinions expressed here; they are just those of the writer."

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