Washington Examiner

GOP 2024 hopefuls employ fresh tactics, exchanging donations for cash.

Republican 2024 Presidential Candidates Offer Unique Incentives to Supporters

Republican 2024 presidential candidates Vivek Ramaswamy and Gov. Doug Burgum (R-ND) are taking innovative approaches to engage their supporters by offering enticing incentives in exchange for donations.

Burgum’s Strategy: Gift Cards for Donors

In Gov. Burgum’s strategy, donors who contribute a minimum of $1 will receive a $20 gift card. This clever move aims to help the governor reach the 40,000 donor threshold required to qualify for the Republican presidential debate, as reported by Politico.

Ramaswamy’s “Vivek Kitchen Cabinet”

Ramaswamy has introduced his program called the “Vivek Kitchen Cabinet,” which allows supporters to earn a 10% commission by raising funds for his campaign.

“If somebody… is going to make 10% of the money they would raise for me or other candidates, it might as well be you,” expressed Ramaswamy passionately in a video posted on Twitter. “Let’s decentralize that.”

Ramaswamy aims to democratize the campaign financing system, denouncing it as an “oligopoly.”

According to Ramaswamy’s campaign CEO, Ben Yoho, the program received an overwhelming response, with 300 applications within the first few hours of its launch. They hope to reach 1,000 applications by the end of the day. Yoho also defended the program against accusations of being a multilevel marketing scheme, emphasizing that it is a flat-base commission opportunity for grassroots supporters.

Burgum’s Altruistic Approach

Burgum’s plan to send gift cards to donors who contribute at least $1 is framed as an altruistic effort to assist people in combating inflation under President Joe Biden.

“Doug knows people are hurting because of Bidenflation and giving Biden Economic Relief Gift Cards is a way to help 50,000 people until Doug is elected President to fix this crazy economy for everyone,” explained spokesperson Lance Trover, as reported by Politico. “It also allows us to secure a spot on the debate stage while avoiding paying more advertising fees to social media platforms who have owners that are hostile to conservatives.”

These unique strategies by Ramaswamy and Burgum have garnered attention, but they are not the only candidates thinking outside the box. Long-shot candidate Perry Johnson has taken a novel approach by selling T-shirts for $1 each, hoping to attract enough donors to reach the 40,000 goal.

In addition to meeting the fundraising goal, the Republican National Committee has announced that candidates must also poll at least 1% in a national poll and pledge to support the eventual 2024 nominee.

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