Charles Barkley defends Bud Light and the trans community with a strong message: “F*** YOU!”

Former​ NBA⁤ star⁤ Charles Barkley ⁣passionately ⁤defended the ‍transgender community ⁤and beer⁤ brand Bud ‌Light over the weekend ⁢amidst a recent‍ controversy. Bud Light‌ has faced⁤ months‍ of boycotts and plummeting sales after⁣ partnering ⁣with a controversial transgender influencer in a ‌paid ‍marketing campaign. The⁢ partnership caused a ​social media firestorm,⁢ resulting ⁤in billions ‍of⁣ dollars in market value loss for the company.

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Barkley made his remarks during Nevada’s American ‍Century Championship​ at Edgewood Tahoe​ Golf Course, ensuring ⁤his message ​reached a​ wide audience.

“I want y’all ⁢to⁤ drink ​this‌ f***ing⁢ beer,” ⁢he⁢ boldly declared. ⁢“I want ⁢y’all to ⁤drink ⁣this ​f***ing beer. I got three cases of‍ Bud Light.”

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“Hey,⁣ and ​I want to say this — if you’re⁣ gay, bless ⁤you,” ⁤he‌ continued.​ “If you’re transgender, ‍bless you. And, if you have a problem⁢ with ‌that, f***⁤ you!”

WATCH:

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Charles⁣ Barkley: “If you’re gay, ​bless you if you’re⁢ trans, bless you. ‍If ⁢you​ have ‍a problem with that – F*CK ‍YOU!” pic.twitter.com/eQID66Q2eS

— chris ‍evans ‌(@notcapnamerica) July 14, 2023

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According to ⁢TMZ, Barkley expressed ⁣similar⁣ sentiments at the same ​event last year, ⁢but ⁤without ‍the support for Bud Light.

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“If you’re ‍gay and ⁢transgender,‍ I ‌love ⁤you,” he ⁤declared. “Hey, ⁣and if anybody‌ gives you⁣ s***, you‍ tell​ them ⁢Charles said, ‘F*** you!’”

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one​ time for charles barkley 😤😤pic.twitter.com/EoNSBVPboG

— mike taddow ⁢🆓 (@MikeTaddow) July 15, ​2022

Anheuser-Busch, the ⁤parent company ⁤of Bud⁣ Light,​ responded last‌ month to⁤ the transgender influencer ⁤it partnered with‌ after ⁢he claimed that‍ the company did ‍not ⁤defend ⁢him from ‍the online backlash ⁢he ⁤faced.

“As we’ve said, ⁢we remain committed ⁣to the programs and ​partnerships we​ have forged ​over decades with​ organizations⁢ across⁣ a​ number ⁤of communities, ⁤including those in‍ the LGBTQ+ community,” stated‌ an ‌Anheuser-Busch ⁤spokesperson in ​response. ‌“The ‌privacy and safety of‌ our employees and ⁤our partners‌ is ​always ⁤our top⁢ priority. As we move​ forward, we will⁤ focus⁤ on what we do best — brewing ‌great​ beer for ‍everyone ⁢and earning our place​ in moments that ‌matter to‌ our⁢ consumers.”