Disney Completely Eliminated from Major Media Market After Christian Church Buys It Out
Prepare to be shocked! The Walt Disney Company, a major U.S. entertainment powerhouse, has been completely wiped out from the radio industry. Yes, you read that right!
It all started with the purchase of San Diego’s KRDC by Calvary Chapel Costa Mesa. At first glance, this may not seem like a big deal, but it’s a historic moment that marks the end of Disney’s radio reign.
Picture this: Radio Disney, at its peak, operated over 40 terrestrial radio stations across the AM and FM bands. But now, they are no longer in the game.
Before you dismiss this as insignificant, consider the fact that satellite media like SiriusXM still features a channel called “Disney Hits.” However, it’s worth noting that this channel may not be available in certain vehicles.
So, who is the new player in the AM radio market? It’s none other than Calvary Chapel Costa Mesa, which has been operating WKVE-FM since 1985. With the acquisition of KRDC, they have solidified their presence in the radio industry.
According to Radio and Television Business Report, KRDC was the last of Disney’s radio stations to be sold. This station’s signal covers all of Southern California and has an interesting history, previously being co-owned by songwriter Art Laboe and comedian Bob Hope.
Now, you might be wondering why Disney decided to exit the radio business. Well, it’s not just because of the pandemic. Even before COVID-19 hit, Disney had already shifted its focus to satellite and online platforms. The Desk reported that as early as 2014, Disney announced the sale of all its radio stations, except for KRDC. However, even KRDC eventually transitioned from a country music format to a simulcast of ESPN radio content.
Disney’s current priority lies in direct-to-consumer streaming video on platforms like Disney Plus and Hulu. This strategic move has led them to divest themselves of other media, including broadcast radio.
But that’s not all. Disney has recently faced a series of embarrassing incidents. Just last week, it was revealed that the company had unknowingly cast a male pornographic performer in its live-action remake of “The Little Mermaid.” The Toronto Sun reported that casting bosses wanted to use “really sexy male models” to portray the mermen in the film. Disney declined to comment on the matter.
In addition, Pixar’s “Elemental” had a disappointing opening weekend, potentially becoming the worst opening for a Pixar film. And let’s not forget about “Strange World,” Disney’s attempt at featuring their first-ever teen LGBT lead character, which also flopped. These two films reportedly resulted in a loss of over a quarter-billion dollars for Disney.
So, as Calvary Chapel Costa Mesa takes over KRDC and Disney bids farewell to the radio industry, it’s clear that the entertainment landscape is constantly evolving. Disney’s focus on streaming and the challenges they’ve faced in recent times highlight the ever-changing nature of the media market.
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