CNN’s regrettable employment choice backfires, leading to their frustration when called out
Give credit where it’s due, CNN has discovered a way to personalize the user experience on Twitter without erasing every disagreeable comment.
Yesterday, the cable channel made an announcement on Twitter promoting Natasha Bertrand, their in-house intel community puppet, from “reporter” to “correspondent” (whatever that means). However, users wasted no time in mocking CNN for this decision, as Bertrand has been at the forefront of the CIA’s covert manipulation of U.S. elections and foreign policy through pliable reporters like herself.
Here are some of the responses to CNN’s announcement:
- “Quite a step-up from Russian Disinformation Czar. Congrats!”
- “The intelligence community’s favorite typist! Stunning and brave.”
- “The Russian collusion hoaxter and Hunter laptop fraudster? CNN deserves their ratings crash.”
The intelligence community’s favorite typist!
Stunning and brave
— Jordan Schachtel @ dossier.today (February 13, 2024)
Shortly after the announcement, CNN disabled the ability for other users to reply.
Bertrand’s questionable professional history is extensively documented. She propagated the Russia-collusion hoax in various media outlets and now finds herself at CNN. One of her most notable moments was when she lent herself to over 50 former intelligence officials who falsely claimed that the Hunter Biden laptop story published by the New York Post before the 2020 presidential election was likely “Russian disinfo.” (Although the officials were careful to say they weren’t certain, Bertrand’s article boldly declared, “Hunter Biden story is Russian disinfo, dozens of former intel officials say.”)
With another election year upon us, Bertrand’s promotion promises more entertaining times ahead.
What was the nature of CNN’s recent Twitter promotion that sparked controversy?
CNN’s Recent Twitter Promotion Sparks Controversy
In the fast-paced world of social media, it is common for news organizations to constantly adapt and evolve their strategies to keep up with the changing dynamics of the digital landscape. CNN, a prominent cable news channel, recently made an announcement on Twitter that aimed to personalize the user experience without erasing every disagreeable comment. However, this move was met with mixed reactions from the online community.
The promotion in question involved Natasha Bertrand, an individual associated with CNN’s in-house intel community. In their tweet, CNN announced Bertrand’s transition from “reporter” to “correspondent,” a distinction that sparked curiosity among Twitter users. While the precise responsibilities of a correspondent might be ambiguous, what followed was an outpouring of criticism directed towards both CNN and Bertrand herself.
Critics wasted no time in highlighting Bertrand’s alleged involvement in the CIA’s covert manipulation of U.S. elections and foreign policy, labeling her as a pliable reporter. These remarks question the credibility and objectivity of both Bertrand and CNN as a news organization. The public’s skepticism is understandable given the significance of unbiased reporting in a democratic society.
A collection of user responses to CNN’s announcement paints a picture of the criticism faced by the news channel. One user sarcastically commented, “Quite a step-up from Russian Disinformation Czar,” indirectly suggesting that Bertrand’s promotion represented a shift from one dubious role to another. This type of response implies that CNN’s decision was not viewed favorably, with users perceiving it as a continuation of a controversial journalistic approach.
It is important to note that this controversy surrounding CNN’s promotion does not solely reflect the credibility of the news organization. Disagreements and debates within the online community are commonplace, and CNN’s decision to personalize the user experience on Twitter inevitably sparked differing opinions. However, this incident sheds light on the responsibility of news organizations to address public concerns and maintain transparency in their decisions.
In an era dominated by social media, where news travels at lightning speed, news organizations face the challenge of striking a balance between personalized user experiences and the preservation of journalistic integrity. The need for media outlets to engage with their audience and adapt to the evolving nature of news consumption is undeniable. Nonetheless, it is crucial that these adaptations are made while upholding the principles of credibility and transparency.
CNN’s recent Twitter promotion serves as a reminder that the path to personalization should not come at the expense of public trust. As news organizations continue to navigate the complex landscape of digital media, it becomes imperative for them to critically evaluate their decisions and address the concerns raised by the online community. By doing so, they can ensure that their pursuit of personalized user experiences remains grounded in ethical journalism, maintaining the public’s trust in the process.
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