{"id":967461,"date":"2021-11-04T12:43:45","date_gmt":"2021-11-04T16:43:45","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=967461"},"modified":"2021-11-04T12:43:52","modified_gmt":"2021-11-04T16:43:52","slug":"study-nbcuniversals-peacock-streaming-service-failing-to-draw-consumer-interest","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/study-nbcuniversals-peacock-streaming-service-failing-to-draw-consumer-interest\/","title":{"rendered":"Study: NBCUniversal&#039;s Peacock Streaming Service Failing to Draw Consumer Interest"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">20<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fstudy-nbcuniversals-peacock-streaming-service-failing-to-draw-consumer-interest%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=967461&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p class=\"subheading\">As it continues to cozy up to China with a new multi-billion dollar theme park and the upcoming Beijing Olympics, NBCUniversal is losing important ground at home among American consumers as its streaming service Peacock has so far failed to generate much interest among TV viewers.<\/p>\n<p>Peacock drew a paltry 1.6 percent of digital original demand share in the U.S. during the third quarter, according to a study by Parrot Analytics that was <a href=\"https:\/\/variety.com\/2021\/tv\/news\/peacock-nbcuniversal-streaming-struggling-dr-death-1235103209\/\">published<\/a> by <em>Variety<\/em>.&nbsp;Netflix dominated with 43.7 percent while HBO Max, Apple TV Plus, Hulu, Amazon Prime, and Disney Plus ranged from 6.1 percent to 8.9 percent.<\/p>\n<figure id=\"D-ROS-B1\" class=\"a8d\"><\/figure>\n<figure id=\"M-ROS-B1\" class=\"a8d\"><\/figure>\n<figure id=\"gmxrevmore\" class=\"H\"><\/figure>\n<p>Paramount+ also fared poorly, with 3.9 percent market share for the quarter.<\/p>\n<p>NBCUniversal \u2014 which owns the left-wing news outlets MSNBC and NBC News \u2014 was late to the game in launching Peacock last year and&nbsp;has thus far failed to spark much in the way of subscriber interest despite being the exclusive streaming destination for the hit series <em>Yellowstone<\/em>.<\/p>\n<div id=\"attachment_18605346\" class=\"wp-caption alignleft\"><a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/11\/yellowstone-cast-rip-wheeler-cole-hauser-1560792283.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18605346\" src=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/11\/yellowstone-cast-rip-wheeler-cole-hauser-1560792283.jpg\" alt width=\"2448\" height=\"1632\" \/><\/a><\/p>\n<p class=\"wp-caption-text\"><em>Paramount<\/em><\/p>\n<figure id=\"M-ROS-B2\" class=\"a8d\"><\/figure>\n<\/div>\n<p>Peacock\u2019s original programming has also failed to generate much buzz. New titles including&nbsp;<em>Dan Brown\u2019s The Lost Symbol \u2014&nbsp;<\/em>&nbsp;a prequel to <em>The Da Vinci Code \u2014<\/em>&nbsp;and the podcast adaptation <em>Dr. Death<\/em> have left&nbsp;little to no impression on the cultural conversation.<\/p>\n<p><strong><em>Watch below:&nbsp;<\/em><\/strong><\/p>\n<p>\n<iframe loading=\"lazy\" title=\"Dr. Death | Official Trailer | Peacock Original\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WUydwrPAY-M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/p>\n<p>\u201cPeacock is simply not on a trajectory to be one of the major streaming services,\u201d analyst Craig Moffett, co-founder of Moffett-Nathanson, told <em>Variety<\/em>. \u201cThey\u2019re going to have to do something dramatic if they\u2019re going to change that narrative.\u201d<\/p>\n<p>Meanwhile, NBCUniversal continues to cultivate a close relationship with China\u2019s Communist dictators.<\/p>\n<figure id=\"M-ROS-B3\" class=\"a8d adSo\"><\/figure>\n<p>The Comcast-owned media giant recently <a href=\"https:\/\/www.breitbart.com\/entertainment\/2021\/08\/30\/universal-studios-gets-cozier-with-communist-china-as-beijing-theme-park-sets-september-opening\/\">opened its&nbsp;Universal Studios theme park in Beijing<\/a>. The ultimate price tag for the park \u2014 which has been promoted as Universal\u2019s largest theme park worldwide \u2014 remains unknown. But various reports have pegged the cost at around $8 billion.<\/p>\n<p><a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/11\/GettyImages-51406853-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-18605594\" src=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/11\/GettyImages-51406853-2.jpg\" alt width=\"1420\" height=\"2048\" \/><\/a><\/p>\n<p>NBC is also set to broadcast the Beijing Games this winter amid controversy that the event will glorify a regime that is committing human rights atrocities on minority ethnic and religious groups.<\/p>\n<p>The network\u2019s news division was at the center of the Harvey Weinstein and Matt Lauer sex scandals. NBC News was accused of burying Ronan Farrow\u2019s expose into Weinstein\u2019s acts of sexual assault and harassment due at least in part to pressure from Hillary Clinton\u2019s campaign.<\/p>\n<p><em><strong>Follow David Ng on Twitter&nbsp;<a class=\"x5l\" href=\"https:\/\/twitter.com\/HeyItsDavidNg\" target=\"_blank\" rel=\"noopener external\">@HeyItsDavidNg<\/a>. Have a tip? Contact me at&nbsp;<a class=\"c-link x5l\" href=\"mailto:dng@breitbart.com\" target=\"_blank\" rel=\"noopener external\">dng@breitbart.com<\/a><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As it continues to cozy up to China with a new multi-billion dollar theme park and the upcoming Beijing Olympics, NBCUniversal is losing important ground at home among American consumers &#8230;<\/p>\n","protected":false},"author":22,"featured_media":2315279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-967461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/967461","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=967461"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/967461\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2315279"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=967461"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=967461"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=967461"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}