{"id":806822,"date":"2021-09-23T16:30:17","date_gmt":"2021-09-23T20:30:17","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=806822"},"modified":"2021-09-23T16:30:20","modified_gmt":"2021-09-23T20:30:20","slug":"facebook-releases-content-distribution-guidelines-will-target-untrusted-news","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/facebook-releases-content-distribution-guidelines-will-target-untrusted-news\/","title":{"rendered":"Facebook Releases \u2018Content Distribution Guidelines,\u2019 Will Target \u2018Untrusted\u2019 News"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">18<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Ffacebook-releases-content-distribution-guidelines-will-target-untrusted-news%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=806822&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><div><img decoding=\"async\" src=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/09\/GettyImages-1126502092-e1632424935509.jpg?w=1200&amp;h=800&amp;ixlib=react-9.3.0\" class=\"ff-og-image-inserted\" \/><\/div>\n<p><span>On Wednesday, Facebook published their \u201cContent Distribution Guidelines\u201d (CDGs), which documents the types of content which are actively demoted by the social media giant on Facebook\u2019s \u201cNews Feed.\u201d<\/span><\/p>\n<p><span>While Facebook\u2019s \u201cCommunity Guidelines\u201d \u2014 which are used to justify the removal of content from the platform \u2014 are public, the company released their CDGs as part of a supposed effort to improve \u201ctransparency\u201d when it comes to Facebook\u2019s ranking decisions.<\/span><\/p>\n<p><span>Nick Clegg, a former British politician and now Vice President of Global Affairs for Facebook, released a <\/span><a href=\"https:\/\/nickclegg.medium.com\/you-and-the-algorithm-it-takes-two-to-tango-7722b19aa1c2\"><span>blog post<\/span><\/a><span> in March titled, \u201cYou and the Algorithm: It Takes Two to Tango,\u201d which hinted at the release of these CDGs. (Before accepting a <a href=\"https:\/\/www.dailymail.co.uk\/news\/article-9295511\/Nick-Clegg-blasted-bizarre-rant-Facebooks-war-Australia.html\">seven-figure salary<\/a> from Facebook, Clegg <a href=\"https:\/\/www.standard.co.uk\/comment\/comment\/nick-clegg-are-liberals-to-blame-that-hoax-news-is-swinging-elections-a3400886.html\">wrote<\/a> in 2016 that he was \u201cn<\/span>ot especially bedazzled by Facebook,\u201d and that he found \u201cthe messianic Californian new-worldy-touchy-feely culture of Facebook a little grating.\u201d)<\/p>\n<p><span>\u201cOther measures coming this year include providing more transparency about how the distribution of problematic content is reduced; making it easier to understand what content is popular in News Feed; launching more surveys to better understand how people feel about the interactions they have on Facebook and transparently adjusting our ranking algorithms based on the results; publishing more of the signals and predictions that guide the News Feed ranking process; and connecting people with authoritative information in more areas where there is a clear societal benefit, like the climate science and racial justice hubs,\u201d Clegg wrote earlier this year.<\/span><\/p>\n<p><span>\u201cOur Content Distribution Guidelines outline some of the types of content that receive reduced distribution in News Feed. As these guidelines develop, we will continue to provide transparency about how we define and treat problematic or low quality content,\u201d Facebook<\/span><a href=\"https:\/\/transparency.fb.com\/features\/approach-to-ranking\/types-of-content-we-demote\/\"> <span>announced<\/span><\/a> on Wednesday<span>. \u201cOur enforcements to reduce problematic content in News Feed are rooted in our commitment to the values of Responding to People\u2019s Direct Feedback, Incentivizing Publishers to Invest in High-Quality Content, and Fostering a Safer Community.\u201d<\/span><\/p>\n<p><span>These guidelines \u2014 used to govern the demotion of content \u2014 are separated into three categories: \u201cResponding to People\u2019s Direct Feedback,\u201d \u201cIncentivizing Creators to Invest in High-Quality and Accurate Content,\u201d and \u201cFostering a Safer Community.\u201d<\/span><\/p>\n<p><span>The first category, \u201cResponding to People\u2019s Direct Feedback,\u201d appears to be based on user research. It includes the demotion of \u201cclickbait links\u201d which \u201clure people into clicking on an included link by creating misleading expectations about the post or article\u2019s content,\u201d \u201cengagement bait\u201d which explicitly seek \u201cvotes, shares, comments, tags, likes, or other reactions\u201d for bad-faith reasons, and a range of \u201clow quality\u201d posts. These include low quality \u201cbrowsing experiences,\u201d \u201ccomments, \u201cevents,\u201d and \u201cvideos,\u201d with the definition of quality being arguably fluid \u2014 if not entirely subjective \u2014 based on \u201cfeedback.\u201d<\/span><\/p>\n<p><span>The second category, \u201cIncentivizing Publishers to Invest in High-Quality Content,\u201d claims to encourage publishers to produce \u201cinteresting, new material.\u201d This category includes efforts to demote \u201cdomains with limited original content,\u201d articles \u201cdebunked\u201d as \u201cFalse, Altered or Partly False\u201d by \u201cnon-partisan, third party fact-checking organizations,\u201d and posts from \u201cuntrusted\u201d news publishers or publishers without \u201ctransparent authorship.&nbsp;<\/span><\/p>\n<p><span>Perhaps the most controversial item in this category involves the demotion of \u201c<\/span><i><span>Links to Domains and Pages with High \u201cClick-Gap,\u201d <\/span><\/i><span>in which posts to websites that receive a \u201cparticularly disproportionate amount of their traffic directly from Facebook compared to the amount of traffic the websites receive from the rest of the Internet\u201d are demoted.<\/span><\/p>\n<p><span>Finally, the third category, \u201cFostering a Safer Community,\u201d addresses content that \u201cmay be problematic for our community, whether or not it\u2019s intended that way.\u201d This includes so-called \u201cborderline\u201d content,\u201d content from Groups and Pages with an association with \u201cViolence-Inducing Conspiracy Networks\u201d such as \u201cQAnon,\u201d and content that <\/span><i><span>might<\/span><\/i><span> violate Facebook\u2019s Community Standards or other policies.<\/span><\/p>\n<p><span>Andy Stone, Facebook\u2019s \u201cPolicy Communications Director\u201d and former Press Secretary for then-Senator Barbara Boxer (D-CA), tweeted, \u201cThe Content Distribution Guidelines outline what content receives reduced distribution in News Feed because it\u2019s problematic or low quality \u2014 things like misinfo, clickbait, and ad farms.\u201d<\/span><\/p>\n<p><span>\u201cOur Community Standards describe what we remove because we don\u2019t allow it on the platform. The Content Distribution Guidelines focus on what we reduce via ranking,\u201d he added.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"8.2358490566038\">\n<p lang=\"en\" dir=\"ltr\">Our Community Standards describe what we remove because we don\u2019t allow it on the platform. The Content Distribution Guidelines focus on what we reduce via ranking.<\/p>\n<p>\u2014 Andy Stone (@andymstone) <a href=\"https:\/\/twitter.com\/andymstone\/status\/1440990734241386502?ref_src=twsrc%5Etfw\">September 23, 2021<\/a><\/p>\n<\/blockquote>\n<p><span>Stone sparked controversy during the 2020 election cycle when he announced that the now-infamous <\/span><a href=\"https:\/\/nypost.com\/2020\/10\/14\/email-reveals-how-hunter-biden-introduced-ukrainian-biz-man-to-dad\/\"><span>New York Post<\/span><\/a><span> article involving Hunter Biden and alleged links between Joe Biden and Ukraine was \u201celigible to be fact checked,\u201d and would be demoted on Facebook in the meantime. While multiple news outlets <\/span><a href=\"https:\/\/www.businessinsider.com\/new-york-post-hunter-joe-biden-giuliani-red-flags-disinformation-2020-10\"><span>refuted<\/span><\/a><span> the story\u2019s authenticity at the time, it was never debunked by a mainstream fact-checking organization.<\/span><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\" readability=\"11.31914893617\">\n<p lang=\"en\" dir=\"ltr\">While I will intentionally not link to the New York Post, I want be clear that this story is eligible to be fact checked by Facebook&#8217;s third-party fact checking partners. In the meantime, we are reducing its distribution on our platform.<\/p>\n<p>\u2014 Andy Stone (@andymstone) <a href=\"https:\/\/twitter.com\/andymstone\/status\/1316395902479872000?ref_src=twsrc%5Etfw\">October 14, 2020<\/a><\/p>\n<\/blockquote>\n<p><i><span>The Daily Wire is one of America\u2019s fastest-growing conservative media companies and counter-cultural outlets for news, opinion, and entertainment. Get inside access to The Daily Wire by becoming a<\/span><\/i><a href=\"https:\/\/www.dailywire.com\/subscribe\"><i><span> member<\/span><\/i><\/a><i><span>.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Wednesday, Facebook published their \u201cContent Distribution Guidelines\u201d (CDGs), which documents the types of content which are actively demoted by the social media giant on Facebook\u2019s \u201cNews Feed.\u201dWhile Facebook\u2019s \u201cCommunity &#8230;<\/p>\n","protected":false},"author":1,"featured_media":2315279,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-806822","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/806822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=806822"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/806822\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2315279"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=806822"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=806822"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=806822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}