{"id":542807,"date":"2021-05-27T12:36:18","date_gmt":"2021-05-27T16:36:18","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=542807"},"modified":"2021-05-27T12:36:20","modified_gmt":"2021-05-27T16:36:20","slug":"facebook-and-apples-war-over-your-data-heres-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/facebook-and-apples-war-over-your-data-heres-what-you-need-to-know\/","title":{"rendered":"Facebook And Apple\u2019s War Over Your Data: Here\u2019s What You Need To Know"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">26<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Ffacebook-and-apples-war-over-your-data-heres-what-you-need-to-know%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=542807&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><div><img decoding=\"async\" src=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/05\/pjimage-1.jpg?w=1200&amp;h=800&amp;ixlib=react-9.0.3\" class=\"ff-og-image-inserted\" \/><\/div>\n<p><span>Two Big Tech giants, Facebook and Apple, are currently at war over your privacy and access to your data.<\/span><\/p>\n<p><span>The core of this ongoing tug-of-war over privacy and access relates to Apple\u2019s newest operating system, iOS 14.5, which launched in late April. The primary element of the latest Apple software update is to actively challenge the data tracking used by companies like Facebook and Google to develop deeply-accurate customer profiles to enable profitable features such as targeted advert placement.<\/span><\/p>\n<p><span>As explained by <\/span><a href=\"https:\/\/www.cnet.com\/news\/ios-14-5-launches-today-taking-on-facebook-and-google-tracking\/\"><span>CNET<\/span><\/a><span>, once users update their Apple products to use iOS 14.5, they\u2019ll be asked \u201cwhether they consent to having their activity tracked across apps and websites they use.\u201d&nbsp;<\/span><\/p>\n<p><span>\u201cFacebook will begin including a message in its app to explain <\/span><span>what it uses this tracking for<\/span><span>, but it has also started a campaign <\/span><span>pushing back against Apple\u2019s approach<\/span><span>,\u201d noted CNET. In late 2020, Facebook criticized Apple\u2019s proposals, running an advertisement claiming that Apple\u2019s changes would hurt consumers and small businesses by making \u201cthe internet much more expensive.\u201d<\/span><\/p>\n<p><span>\u201cTake your favorite cooking sites or sports blogs,\u201d the advert <\/span><a href=\"https:\/\/www.cnbc.com\/2020\/12\/17\/facebook-criticizes-apple-privacy-change-in-second-day-of-ad-blitz-.html\"><span>said<\/span><\/a><span>. \u201cMost are free because they show advertisements. Apple\u2019s change will limit their ability to run personalized ads. To make ends meet, many will have to start charging you subscription fees or adding more in-app purchases, making the internet much more expensive and reducing high-quality free content.\u201d&nbsp;<\/span><\/p>\n<p><span>\u201cEvery business starts with an idea, and being able to share that idea through personalized ads is a game changer for small businesses,\u201d Facebook also said in a <\/span><a href=\"https:\/\/about.fb.com\/news\/2021\/02\/lets-talk-about-why-personalized-ads-matter\/\"><span>blog post<\/span><\/a><span> in February. \u201cLimiting the use of personalized ads would take away a vital growth engine for businesses.\u201d<\/span><\/p>\n<p><span>Speaking with <\/span><a href=\"https:\/\/www.nytimes.com\/2021\/04\/05\/opinion\/apples-ceo-is-making-very-different-choices-from-mark-zuckerberg.html\"><span>The New York Times<\/span><\/a><span>, Apple CEO Tim Cook described Facebook\u2019s complaints as \u201cflimsy arguments.\u201d<\/span><\/p>\n<p><span>\u201cI think that you can do digital advertising and make money from digital advertising without tracking people when they don\u2019t know they\u2019re being tracked,\u201d Cook said.<\/span><\/p>\n<p><span>The feud between the two tech giants continued in late April.&nbsp;<\/span><span>\u201cFacebook shared a copy of the alert it\u2019ll tell users Apple \u2018requires\u2019 as part of its new privacy push, while Apple <\/span><span>released a video on YouTube<\/span><span> saying it\u2019s fighting against \u2018apps that have trackers embedded in them that take more data than they need,\u2019\u201d <a href=\"https:\/\/www.cnet.com\/news\/apples-privacy-battle-with-facebook-just-became-all-out-war\/\">CNET<\/a> noted.<\/span><\/p>\n<p><span>In recent years, Tim Cook has presented user privacy as a central element of the company\u2019s business strategy. Writing for <\/span><a href=\"https:\/\/time.com\/collection\/davos-2019\/5502591\/tim-cook-data-privacy\/\"><span>Time Magazine<\/span><\/a><span> in 2019, Cook stated, \u201c<\/span><span>it\u2019s time to stand up for the right to privacy \u2014 yours, mine, all of ours. Consumers shouldn\u2019t have to tolerate another year of companies irresponsibly amassing huge user profiles, data breaches that seem out of control and the vanishing ability to control our own digital lives.\u201d<\/span><\/p>\n<p><span>With Facebook and Apple two of the world\u2019s largest and most powerful corporations, however, it remains to be seen whether Cook\u2019s push for \u201cprivacy\u201d is motivated entirely by a concern for user data safety. Given that Facebook and Apple are fierce rivals in the arena of Big Tech, and that it is widely acknowledged that both Cook and Zuckerberg have had heated interactions in the past, it seems unlikely that Cook\u2019s primary concern is the safety of user data. Instead, it\u2019s far more likely that the move toward \u201cprivacy\u201d is one weapon of attack against one of Apple\u2019s largest competitors, Facebook.<\/span><\/p>\n<p><span>After all, this is the same Apple who \u201cceded legal ownership of its customers\u2019 data\u201d to the <a href=\"https:\/\/www.nytimes.com\/2021\/05\/17\/technology\/apple-china-censorship-data.html\">communist regime<\/a> in China. Privacy only counts, it seems, when it can be used to Apple\u2019s advantage.<\/span><\/p>\n<p><i><span>Ian Haworth is an Editor and Writer for The Daily Wire. Follow him on Twitter at <\/span><\/i><a href=\"https:\/\/twitter.com\/ighaworth\"><i><span>@ighaworth<\/span><\/i><\/a><i><span>.<\/span><\/i><\/p>\n<p><i><span>The views expressed in this piece are the author\u2019s own and do not necessarily represent those of The Daily Wire.<\/span><\/i><\/p>\n<p><i><span>The Daily Wire is one of America\u2019s fastest-growing conservative media companies and counter-cultural outlets for news, opinion, and entertainment. Get inside access to The Daily Wire by becoming a<\/span><\/i> <a href=\"https:\/\/www.dailywire.com\/subscribe\"><i><span>member<\/span><\/i><\/a><i><span>.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two Big Tech giants, Facebook and Apple, are currently at war over your privacy and access to your data.The core of this ongoing tug-of-war over privacy and access relates to &#8230;<\/p>\n","protected":false},"author":1,"featured_media":2313260,"comment_status":"close","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/05\/pjimage-1.jpg?w=1200&h=800&ixlib=react-9.0.3","fifu_image_alt":"Facebook And Apple\u2019s War Over Your Data: Here\u2019s What You Need To Know","footnotes":""},"categories":[],"tags":[],"class_list":["post-542807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"fifu_image_url":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2021\/05\/pjimage-1.jpg?w=1200&h=800&ixlib=react-9.0.3","fifu_image_alt":"Facebook And Apple\u2019s War Over Your Data: Here\u2019s What You Need To Know","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/542807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=542807"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/542807\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2313260"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=542807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=542807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=542807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}