{"id":2576878,"date":"2026-03-06T10:53:01","date_gmt":"2026-03-06T15:53:01","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/trump-confirms-ire-over-noem-220-million-ad-campaign-didnt-know\/"},"modified":"2026-03-06T10:55:32","modified_gmt":"2026-03-06T15:55:32","slug":"trump-confirms-ire-over-noem-220-million-ad-campaign-didnt-know","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/trump-confirms-ire-over-noem-220-million-ad-campaign-didnt-know\/","title":{"rendered":"Trump confirms ire over Noem $220 million ad campaign: &#8216;Didn&#8217;t know&#8217;"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">22<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Ftrump-confirms-ire-over-noem-220-million-ad-campaign-didnt-know%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=2576878&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p>President Donald Trump disputed Kristi Noem\u2019s claim that he personally asked her to craft a costly Department of Homeland Security ad campaign, stating he \u201cdidn\u2019t know about it.\u201d Noem testified that Trump wanted teh first ad to thank him for his border work, a spot reportedly costing over $220 million and featuring Noem prominently alongside Trump and law enforcement. Later the same day,Trump fired Noem and named Senator Markwayne Mullin as her replacement,though he praised Noem\u2019s service in a Truth Social post. The episode drew scrutiny from lawmakers at a Senate hearing over the ad\u2019s appearance and purpose, while the article also touches on <a href=\"https:\/\/amzn.to\/3YuVZYV\" >broader political context<\/a> and related stories.  <\/p>\n<p class=\"readmore\">\n    <button onclick=\"showReadMore()\" id=\"readmorebtn\">Read more&#8230;<\/button>\n<\/p>\n<hr id=\"line\">\n<span id=\"more\"><\/p>\n<p><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><\/p>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-header-search-button-mob dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-mobile-search-icon td-icon-search\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<div class=\"tdb-drop-down-search\" aria-labelledby=\"td-header-search-button\">\n<div class=\"tdb-drop-down-search-inner\">\n<form method=\"get\" class=\"tdb-search-form\" action=\"https:\/\/www.washingtonexaminer.com\/\"><\/form>\n<div class=\"tdb-aj-search\"><\/div>\n<\/div>\n<\/div>\n<p><a href=\"http:\/\/www.washingtonexaminer.com\/#\" role=\"button\" aria-label=\"Search\" class=\"tdb-head-search-btn dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-search-icon td-icon-search\"><\/i><\/a><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<h1 class=\"tdb-title-text\">Trump confirms frustration over Noem&rsquo;s $220 million ad campaign: &lsquo;Didn&rsquo;t know about it&rsquo;<\/h1>\n<div><\/div>\n<div class=\"tdb-title-line\"><\/div>\n<\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<div id=\"Brid_2524224\" class=\"tpd-featured-video bridtv\"><\/div>\n<p>President <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/tag\/donald-trump\/\">Donald Trump<\/a> questioned former Homeland Security Secretary <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/tag\/kristi-noem\/\">Kristi Noem<\/a>&rsquo;s approval of a costly ad campaign prominently featuring herself.&nbsp;<\/p>\n<p>Noem has repeatedly claimed, including during congressional testimony on Tuesday, that Trump personally asked her to craft the DHS ad campaign, which cost over $220 million. But the president publicly disputed the secretary&rsquo;s story on Thursday, saying, &ldquo;I didn&rsquo;t know about it.&rdquo; The same day, Trump fired Noem and replaced her with Sen. Markwayne Mullin (R-OK).&nbsp;<\/p>\n<div class=\"recommended-stories\">\n<h2>Recommended Stories<\/h2>\n<ul>\n<li><a href=\"https:\/\/www.washingtonexaminer.com\/news\/white-house\/4483182\/trump-no-deal-until-iran-unconditional-surrender\/\">Trump says there will be no deal with Iran outside of &lsquo;UNCONDITIONAL SURRENDER&rsquo;<\/a><\/li>\n<li><a href=\"https:\/\/www.washingtonexaminer.com\/news\/white-house\/4482892\/kristi-noem-ouster-trump-tv-star-cabinet\/\">Noem ouster shows limits of Trump&#8217;s TV star Cabinet strategy<\/a><\/li>\n<li><a href=\"https:\/\/www.washingtonexaminer.com\/premium\/4471536\/benjamin-netanyahu-need-wind-down-us-military-aid-israel\/\">Iran war certain to impact wind-down of US military aid to Israel<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"article-paywall\">\n<p>&ldquo;I wasn&rsquo;t thrilled with it. I spent less money than that to become president,&rdquo; Trump said of the campaign <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.nbcnews.com\/politics\/trump-administration\/trump-says-wasnt-thrilled-kristi-noems-220m-ad-campaign-self-deportati-rcna262050\">during an NBC News interview<\/a>.&nbsp;<\/p>\n<p><a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/news\/world\/4482127\/iran-spray-pray-strategy-widen-battlefield-spread-consequences\/\"><strong>IRAN&rsquo;S SPRAY-AND-PRAY STRATEGY AIMS TO WIDEN THE BATTLEFIELD, SPREAD CONSEQUENCES<\/strong><\/a><\/p>\n<p>The roughly <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/thehill.com\/homenews\/administration\/5769852-watch-noem-ad-campaign\/\">60-second spot <\/a>followed Noem riding around on a horse and rounding up buffalo, along with montages of Trump and <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/public-radio-reporter-arrested-for-firebombing-police-cars\/\" title=\"Public R...io \u201cReporter\u201d Arrested For Firebombing Police Cars\">law enforcement officials<\/a>.&nbsp;<\/p>\n<p>&ldquo;Anyone who searches for freedom can always find a home here, but that freedom&rsquo;s a precious thing, and we defend it vigorously,&rdquo; Noem says in the ad. &ldquo;From President Trump and me, welcome home.&rdquo;&nbsp;<\/p>\n<p>At the 2025 Conservative Political Action Conference, Noem told attendees that Trump had asked her to craft the ad to thank him for his work at the border. &ldquo;He said, &lsquo;I want the first ad, I want you to thank me,&rsquo;&rdquo; Noem said. &ldquo;I said, &lsquo;Yes, sir. I will.&rsquo;&rdquo;&nbsp;<\/p>\n<p>Noem repeated a version of that story during a <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/tag\/senate\/\" type=\"post_tag\" id=\"8765\">Senate<\/a> Judiciary hearing on Tuesday, when she faced bipartisan criticism over the ad. Sen. John Kennedy (R-LA) suggested it was inappropriate that Noem was so prominently featured in the spot, and that she had authorized it to build out her national profile. The senator said he found it &ldquo;hard to believe&rdquo; that Trump had signed off on the ad, telling Noem, &ldquo;it puts the president in a terribly awkward spot.&rdquo;&nbsp;<\/p>\n<p>Kennedy later revealed that Trump called him up following the hearing. The senator suggested that the president, whom he described as &ldquo;not a happy cowboy,&rdquo; expressed outrage about Noem&rsquo;s testimony and asked him for input on Mullin.&nbsp;<\/p>\n<p>&ldquo;He was mad as a murder hornet. He asked me what I thought about Markwayne. &lsquo;A&rsquo;, I like him. &lsquo;B&rsquo; He&rsquo;s very smart. &lsquo;C&rsquo; He&rsquo;s a very good businessman,&rdquo; Kennedy said. &ldquo;I remember thinking that the secretary&rsquo;s pretty much as dead as fried chicken.&rdquo;<\/p>\n<p><a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/news\/white-house\/4480144\/flooding-zone-hurting-trump-iran-message\/\"><strong>&lsquo;TOO MANY COOKS&rsquo;: IS FLOODING THE ZONE HURTING TRUMP&rsquo;S IRAN MESSAGE<\/strong><\/a><\/p>\n<p>Thursday, Trump confirmed he was <a target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.washingtonexaminer.com\/news\/white-house\/4482026\/trump-ousts-kristi-noem-department-homeland-security-chief-markwayne-mullin-take-place\/\">firing Noem and appointing Mullins<\/a> to fill her spot. The president did not lambaste the fallen secretary in his announcement, as he has been known to do with previous appointees who fell out of his favor.&nbsp;<\/p>\n<p>Noem &ldquo;has served us well, and has had numerous and spectacular results,&rdquo; Trump wrote in a post to Truth Social. &ldquo;I thank Kristi for her service at &lsquo;Homeland.&rsquo;&rdquo;<\/p>\n<\/div>\n<\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trump disputes Noem over $220M DHS ad featuring herself<\/p>\n","protected":false},"author":3142,"featured_media":2576879,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2026\/03\/AP25321724713528.jpg?w=696","fifu_image_alt":"","footnotes":""},"categories":[538],"tags":[70084,4087,50410,8794,3634],"class_list":["post-2576878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-washington-examiner","tag-ad-spending-2","tag-campaign","tag-controversy-2","tag-noem","tag-trump"],"fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2026\/03\/AP25321724713528.jpg?w=696","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2576878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/3142"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=2576878"}],"version-history":[{"count":3,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2576878\/revisions"}],"predecessor-version":[{"id":2576884,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2576878\/revisions\/2576884"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2576879"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=2576878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=2576878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=2576878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}