{"id":2321236,"date":"2024-08-08T14:00:02","date_gmt":"2024-08-08T18:00:02","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/harris-walz-taps-into-wide-range-of-the-democratic-coalition-with-a-camo-hat-washington-examiner\/"},"modified":"2024-08-08T14:05:45","modified_gmt":"2024-08-08T18:05:45","slug":"harris-walz-taps-into-wide-range-of-the-democratic-coalition-with-a-camo-hat-washington-examiner","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/harris-walz-taps-into-wide-range-of-the-democratic-coalition-with-a-camo-hat-washington-examiner\/","title":{"rendered":"Harris-Walz taps into wide range of the Democratic coalition with a camo hat &#8211; Washington Examiner"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">32<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fharris-walz-taps-into-wide-range-of-the-democratic-coalition-with-a-camo-hat-washington-examiner%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=2321236&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p>The article discusses Vice President Kamala Harris&#8217;s campaign strategy as\u2064 it seeks to revitalize her 2020\u2063 campaign efforts\u2063 through new merchandise, specifically the Harris-Walz \u2062camo hat. This approach is reminiscent of her previous online campaign but aims to\u200c target a broader audience by\u2063 appealing to both young,\u2063 internet-savvy supporters and <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/the-3-stories-the-media-ignored-last-week\/\" title=\"The 3 Stories The Media Ignored Last Week\">middle-aged men<\/a> who hunt. \u200dThe <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/new-york-times-reporter-resigns-amid-allegations-he-used-a-racial-slur-in-2019-ignore-context-and-intent\/\" title=\"New York Times Reporter Resigns Amid Allegations He Used A Racial Slur In 2019, Ignore Context And Intent\">hat features<\/a> a unique design that \u2064includes orange \u200dtext on a camouflage\u2064 background, drawing inspiration from popular culture, particularly\u200b a musician \u200dnamed Chappell Roan. The hat&#8217;s promotion seems to unite sections of the Democratic coalition, particularly \u200clinking Harris\u2063 with her \u200crunning\u200b mate, Governor Tim Walz of Minnesota, who is known for wearing camo hats. The merchandise has proven successful, with an initial batch of 3,000 hats selling out and raising around one million dollars for the campaign,\u2064 with plans for another release in October.  <\/p>\n<p class=\"readmore\">\n    <button onclick=\"showReadMore()\" id=\"readmorebtn\">Read more&#8230;<\/button>\n<\/p>\n<hr id=\"line\">\n<span id=\"more\"><\/p>\n<p><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><\/p>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-header-search-button-mob dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-mobile-search-icon td-icon-search\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<div class=\"tdb-drop-down-search\" aria-labelledby=\"td-header-search-button\">\n<div class=\"tdb-drop-down-search-inner\">\n<form method=\"get\" class=\"tdb-search-form\" action=\"https:\/\/www.washingtonexaminer.com\/\"><\/form>\n<div class=\"tdb-aj-search\"><\/div>\n<\/div>\n<\/div>\n<p><a href=\"http:\/\/www.washingtonexaminer.com\/#\" role=\"button\" aria-label=\"Search\" class=\"tdb-head-search-btn dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-search-icon td-icon-search\"><\/i><\/a><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<h1 class=\"tdb-title-text\">Harris-Walz taps into wide range of Democratic coalition with camo hat<\/h1>\n<div><\/div>\n<div class=\"tdb-title-line\"><\/div>\n<\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<p>New merchandise indicates the <a href=\"https:\/\/www.washingtonexaminer.com\/tag\/kamala-harris\/\" target=\"_blank\" rel=\"noopener\" title=\"Harris\">Harris<\/a> campaign is continuing its attempt to reboot Vice President Kamala Harris&rsquo;s 2020 online campaign &mdash; an approach that previously <a href=\"https:\/\/www.washingtonexaminer.com\/opinion\/3095472\/looking-back-at-kamala-harriss-disastrous-2020-campaign\/\" target=\"_blank\" rel=\"noopener\" title=\"failed drastically in 2020\">failed her<\/a> but may work better this time around.<\/p>\n<p>Harris waged a largely online campaign in 2020, earning significant initial fanfare that quickly fizzled out. She dropped out before the Iowa primary with dismal poll numbers. Now, the campaign is seemingly retrying this approach, signified by its reliance on memes and online-oriented merchandise and references.<\/p>\n<p>The recently debuted Harris-Walz camo hat taps into young and online supporters but also targets the opposite end of the Democratic coalition &mdash; middle aged men who hunt. The hat features orange text on a camo background, a unique design similar to that of musician Chappell Roan, who is hugely popular among young and LGBT individuals. <span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\">Her merchandise features her album title,&nbsp;<em>Midwest Princes<\/em><\/span>s,&nbsp;in orange text on a camo background.<\/p>\n<p>&ldquo;is this real,&rdquo; Roan said in a post on X, quoting a user who pointed out the similarity.<\/p>\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\">\n<div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">is this real <a href=\"https:\/\/t.co\/4HBBEQuo7q\">https:\/\/t.co\/4HBBEQuo7q<\/a><\/p>\n<p>&mdash; Chappell Roan (@ChappellRoan) <a href=\"https:\/\/twitter.com\/ChappellRoan\/status\/1821000878637392304?ref_src=twsrc%5Etfw\">August 7, 2024<\/a><\/p><\/blockquote>\n<p><script data-cfasync=\"false\" src=\"http:\/\/www.washingtonexaminer.com\/cdn-cgi\/scripts\/5c5dd728\/cloudflare-static\/email-decode.min.js\"><\/script><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script> <\/div>\n<\/figure>\n<p>Roan&rsquo;s surprise indicated she was not in on the marketing stunt.<\/p>\n<p>The choice in design could be an attempt to unite sections of the Democratic Party for Harris and her running mate, Gov. Tim Walz (D-MN). Walz wears camo hats often, even donning one when Harris called to offer him the position of <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/hunter-biden-defector-emails-pipeline-to-obama-admin-seen-as-currency\/\" title=\"Hunter Biden Defector Emails: &#039;Pipeline&#039; to Obama Admin Seen as &#039;Currency&#039;\">vice president<\/a>.<\/p>\n<p>The 3,000 Harris-Walz hats sold out quickly and benefited the Harris campaign to the tune of a million dollars. Another rollout of the merchandise is planned for October, <a href=\"https:\/\/nypost.com\/2024\/08\/07\/us-news\/harris-walz-campaign-rips-off-chappell-roan-for-camo-hat-stunt\/?utm_medium=social&amp;utm_source=twitter&amp;utm_campaign=nypost\" target=\"_blank\" rel=\"noopener\" title=\"according to\">according to<\/a> the <em>New York Post<\/em>.<\/p>\n<p>The overwhelming majority of buyers were likely supporters belonging to the youth\/LGBT demographic. Walz <a href=\"https:\/\/www.foxnews.com\/politics\/walz-doesnt-move-needle-rural-voters-data-shows?intcmp=tw_pols\" target=\"_blank\" rel=\"noopener\" title=\"won\">won<\/a> a lower percentage of the rural vote than President Joe Biden in 2020.<\/p>\n<p>The appeal to Roan&rsquo;s fans is just the latest stunt in the Harris-Walz campaign&rsquo;s <a href=\"https:\/\/www.washingtonexaminer.com\/news\/campaigns\/3094589\/kamala-harris-election-team-leans-meme-campaign\/\" target=\"_blank\" rel=\"noopener\" title>embracing<\/a> of memes and pop culture. Among the first bits Harris played into was singer Charli XCX&rsquo;s <em>brat<\/em> album.<\/p>\n<p>The album has turned out to be a major hit. It features songs that have become popular anthems for the summer. Some Harris fans began making edits of the vice president with the album as a background, earning an endorsement from the singer herself.<\/p>\n<p>&ldquo;kamala IS brat,&rdquo; Charli wrote in a post on X.<\/p>\n<p><a href=\"https:\/\/www.washingtonexaminer.com\/\" target=\"_blank\" rel=\"noopener\" title><strong><\/strong><\/a><\/p>\n<p>The campaign has since sold merchandise that adopts the &ldquo;brat&rdquo; aesthetic.<\/p>\n<p>Roan shot to stardom in 2023 with the release of her album <em>The Rise and Fall of a Midwest Princess<\/em>, which gained renewed attention in 2024. Her relationship with Harris isn&rsquo;t all rosy, however. In June, Roan publically rebuked a request from the Biden administration to perform at the White House pride celebration over its handling of the war in Gaza.<\/p>\n<\/p><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Harris-Walz appeals to a diverse Democratic coalition with camo hat. The new merchandise suggests that the Harris campaign is making another effort to revitalize Vice President Kamala Harris&#8217;s 2020 online strategy\u2014an approach that did not succeed previously but might be more effective now. In 2020, Harris ran primarily an online campaign that garnered considerable early excitement but quickly lost momentum, leading her to withdraw before the Iowa primary due to poor polling results. Now, the campaign appears to be revisiting this strategy, as evidenced by its use of memes and internet-focused merchandise. The newly launched Harris-Walz camo hat aims at both young online supporters and older demographics within the Democratic coalition, particularly middle-aged men who hunt. Featuring orange text on a camouflage background, the design resembles that of musician Chappell Roan, who enjoys significant popularity among younger and LGBTQ audiences; her merchandise also showcases her album title, *Midwest Princess*, in similar colors and style. Roan expressed surprise at this marketing move in a post on X after someone pointed out the resemblance.<\/p>\n<p>The design choice may be an effort to bridge different factions of the Democratic Party for Harris and her running mate Governor Tim Walz (D-MN), who frequently wears camo hats\u2014he even wore one during his call from Harris offering him the vice presidency. The initial batch of 3,000 Harris-Walz hats sold out rapidly and raised about a million dollars for the campaign; another release is scheduled for October according to reports from the New York Post. Most purchasers were likely young or LGBTQ supporters since Walz received fewer rural votes than President Joe Biden in 2020.<\/p>\n<p>This outreach towards Roan\u2019s fanbase is part of a broader trend within the Harris-Walz campaign embracing memes and pop culture references. One early instance was their engagement with singer Charli XCX\u2019s successful album *brat*, which has become a summer anthem staple; some fans created edits featuring Vice President Harris alongside music from this album, earning praise from Charli herself when she tweeted \u201ckamala IS brat.\u201d Following this trend, they have also released merchandise reflecting this &#8220;brat&#8221; aesthetic.<\/p>\n<p>Chappell Roan rose to fame in 2023 with her album *The Rise and Fall of a Midwest Princess*, which gained renewed attention in 2024; however, her relationship with Harris has had its challenges as well\u2014she publicly declined an invitation from the Biden administration to perform at a White House pride event due to concerns over its handling of issues related to Gaza<\/p>\n","protected":false},"author":2653,"featured_media":2321237,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/08\/kamala-harris-tim-walz-1.webp","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[37558,37557,37556,32504,32076],"class_list":["post-2321236","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-camo-hat","tag-democratic-coalition","tag-harris-walz","tag-political-strategy","tag-washington-examiner"],"fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/08\/kamala-harris-tim-walz-1.webp","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2321236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/2653"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=2321236"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2321236\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2321237"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=2321236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=2321236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=2321236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}