{"id":2308796,"date":"2024-07-26T01:48:02","date_gmt":"2024-07-26T05:48:02","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-launches-multi-million-dollar-spanish-ad-campaign-as-gop-courts-hispanic-vote-washington-examiner\/"},"modified":"2024-07-26T01:50:14","modified_gmt":"2024-07-26T05:50:14","slug":"cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-3","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-3\/","title":{"rendered":"Cruz kicks off a multi-million dollar Spanish ad campaign to attract Hispanic voters, reports the Washington Examiner"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">34<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fcruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-3%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=2308796&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p>Senator Ted Cruz (R-TX) has initiated a multi-million dollar advertising campaign \u2064aimed at \u2062Hispanic voters as part\u2062 of his efforts to\u2063 secure re-election for a third term in the \u200bSenate. The campaign, which totals $4.4 million, will focus primarily \u200con Latino communities \u2062in Texas. \u200bCruz&#8217;s spokeswoman, Macarena Martinez, emphasized the\u2064 importance\u200b of reaching Hispanic\u2062 households to \u200cconvey Cruz&#8217;s message and highlighted the belief\u200b that many Hispanics align with Republican values but may not be aware of \u200dit.\u2064 <\/p>\n<p>Hispanic\u2063 voters constitute a significant demographic \u2062in \u200bTexas, where they outnumber non-Latino whites, and around 28% of residents speak Spanish at home. \u200dThe growing \u2063number of eligible\u200b Hispanic voters across the U.S. has\u2064 more than doubled since 2000, with indications \u200bthat this voting bloc is increasingly leaning towards the\u200b Republican Party. Despite national\u2062 trends showing\u200d some shift towards the right, support for Republican candidates among Texas Hispanics has experienced slight \u200bdeclines in recent\u200d elections. \u200cAs the November\u200c elections approach, Cruz&#8217;s strategy underscores the \u200ccrucial\u200c role of the Hispanic vote in\u2063 determining outcomes in Texas.  <\/p>\n<p class=\"readmore\">\n    <button onclick=\"showReadMore()\" id=\"readmorebtn\">Read more&#8230;<\/button>\n<\/p>\n<hr id=\"line\">\n<span id=\"more\"><\/p>\n<p><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><\/p>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-header-search-button-mob dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-mobile-search-icon td-icon-search\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<div class=\"tdb-drop-down-search\" aria-labelledby=\"td-header-search-button\">\n<div class=\"tdb-drop-down-search-inner\">\n<form method=\"get\" class=\"tdb-search-form\" action=\"https:\/\/www.washingtonexaminer.com\/\"><\/form>\n<div class=\"tdb-aj-search\"><\/div>\n<\/div>\n<\/div>\n<p><a href=\"http:\/\/www.washingtonexaminer.com\/#\" role=\"button\" aria-label=\"Search\" class=\"tdb-head-search-btn dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-search-icon td-icon-search\"><\/i><\/a><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<h1 class=\"tdb-title-text\">Cruz launches multi-million dollar Spanish ad campaign as GOP courts Hispanic vote<\/h1>\n<div><\/div>\n<div class=\"tdb-title-line\"><\/div>\n<\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<p>Sen. <a href=\"https:\/\/www.washingtonexaminer.com\/tag\/ted-cruz\/\" target=\"_blank\" rel=\"noopener\" title>Ted Cruz<\/a> (R-TX) launched a multi-million dollar <a href=\"https:\/\/www.washingtonexaminer.com\/tag\/hispanics\/\" target=\"_blank\" rel=\"noopener\" title>Spanish<\/a> advertising campaign as the GOP looks to expand outreach to Hispanic voters.&nbsp;<\/p>\n<p>The 4.<a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner\/\" title=\"Cruz kicks off a multi-million dollar Spanish ad campaign to attract Hispanic voters, reports the Washington Examiner\">4 million dollar campaign<\/a> will be primarily targeted to Latino voters in Texas, <a href=\"https:\/\/www.axios.com\/2024\/07\/25\/cruz-millions-ad-latino-voters-2024-election\" target=\"_blank\" rel=\"noopener\" title>according<\/a> to Axios. The announcement comes as Cruz makes a reelection bid for a third term in the Senate.&nbsp;<\/p>\n<p>Macarena Martinez, a spokeswoman for the Cruz campaign, told the Washington Examiner, &ldquo;We are proud to announce our seven-figure investment in the Hispanic community.&rdquo;&nbsp;<\/p>\n<div class=\"tpd-featured-video featured-post-video in-content bridtv\">\n<div id=\"Brid_1618803\" class=\"brid\" style=\"width:1280;height:720;\"> <\/div>\n<div class=\"tpd-featured-video-placeholder\" style=\"position:relative;overflow:hidden;width:100%;padding-top:56.25%;background-color:#000;\">\n<div style=\"position:absolute;top:0;left:0;bottom:0;right:0;width:100%;height:100%\"><\/div>\n<\/div>\n<\/div>\n<p>&ldquo;It has long been said that Hispanics are Republican, they just don&rsquo;t know it yet, which is why Senator Cruz is committed to ensuring that every Hispanic household hears his message loud and clear,&rdquo; the spokeswoman said. &ldquo;This election is about Keeping Texas, Texas, and the Hispanic community is integral to making sure that happens in November.<em>&rdquo;<\/em><\/p>\n<p>Hispanics represent a <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/social-security-is-going-broke-in-13-years\/\" title=\"Social Security Is Going Broke in 13 Years\">powerful voting bloc<\/a> in the U.S., which is especially crucial in Texas.&nbsp;In Cruz&rsquo;s home state, Hispanics outnumber non-Latino whites, while <a href=\"https:\/\/data.census.gov\/profile\/Texas?g=040XX00US48\" target=\"_blank\" rel=\"noreferrer noopener\">28%<\/a> of Texans speak Spanish at home.&nbsp;<\/p>\n<figure class=\"wp-block-image size-large\"><figcaption class=\"wp-element-caption\">Sen. Ted Cruz, R-Texas, at podium joined by, from left, Sen. Roger Marshall, R-Kan., Sen. Ted Budd, R-N.C., Sen. Katie Britt, R-Ala., Sen. Jim Risch, R-Idaho, and Sen. Steve Daines, R-Mont., criticizes President Joe Biden for his warning to Israel that the U.S. will pause more offensive military assistance if it goes through with an all-out assault on Rafah, during a news conference at the Capitol in Washington, Thursday, May 9, 2024. (AP Photo\/J. Scott Applewhite)<\/figcaption><\/figure>\n<p>Nationwide, the number of eligible Hispanic voters has nearly <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2024\/01\/10\/key-facts-about-hispanic-eligible-voters-in-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">doubled<\/a> since 2000. As the voting block grows, the <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-washington-examiner\/\" title=\"Cruz kicks off multi-million dollar Spanish ad campaign to attract Hispanic voters - Washington Examiner\">politically independent voting bloc appears<\/a> to be shifting to the Right. In the 2012 presidential election, Republican presidential nominee&nbsp; Mitt Romney <a href=\"https:\/\/www.pewresearch.org\/race-and-ethnicity\/2012\/11\/07\/latino-voters-in-the-2012-election\/\" target=\"_blank\" rel=\"noreferrer noopener\">took<\/a> only 27% of the Hispanic vote. Eight years and two presidential cycles later, former President Donald Trump <a href=\"https:\/\/www.pewresearch.org\/politics\/2021\/06\/30\/behind-bidens-2020-victory\/\" target=\"_blank\" rel=\"noreferrer noopener\">claimed<\/a> 38% of the Latino vote.<\/p>\n<p>As November approaches, Trump is battling to expand his margin of support with Hispanics. In July, his campaign touted their <a href=\"https:\/\/www.washingtonexaminer.com\/news\/washington-secrets\/3094053\/trump-sees-win-over-harris-help-from-black-hispanic-voters\/\" target=\"_blank\" rel=\"noopener\" title>recent survey<\/a> showing Harris has the support of 43% of Hispanics to 42% for Trump. In 2020, Biden won 59% of the Hispanic vote.<\/p>\n<p>While Hispanics nationwide may be leaning toward a Trump candidacy, Texas Latinos aren&rsquo;t necessarily rushing toward Republicans across the state. In 2022, Gov. Greg Abbot (R-TX) <a href=\"https:\/\/www.dallasnews.com\/news\/politics\/2019\/04\/29\/did-more-texas-latinos-vote-in-2018-here-s-what-census-data-shows\/\" target=\"_blank\" rel=\"noreferrer noopener\">received<\/a> approximately 40% of the Latino vote in his 2022 gubernatorial race, a slight decline from 42% four years earlier.<\/p>\n<p>The slight decline in Hispanic support is mirrored in Cruz&rsquo;s Senate races. <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2018\/11\/09\/how-latinos-voted-in-2018-midterms\/\" target=\"_blank\" rel=\"noopener\" title>Pew Research Center<\/a> stated that during the Republican&rsquo;s 2018&nbsp;Senate race against Beto O&rsquo;Rourke, 35% of Latinos supported Cruz. That&rsquo;s a narrow drop from Cruz&rsquo;s initial 2012 bid for the Senate when polling <a href=\"https:\/\/www.texasmonthly.com\/burka-blog\/ted-cruz-and-the-hispanic-vote\/\" target=\"_blank\" rel=\"noopener\" title>showed<\/a> that 40% of Hispanics voted for Cruz.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.washingtonexaminer.com\/\" target=\"_blank\" rel=\"noopener\" title><strong><\/strong><\/a><\/p>\n<p>However, other indicators suggest there remains a trend toward the GOP, even in the Lone Star State. In March, conservative lawmakers launched the Texas Hispanic Republican Caucus, saying its&rsquo; formation &ldquo;marks a significant development in the Texas legislature, highlighting a newfound cohesion among the Hispanic Republican members across both chambers of the Texas Capitol.&rdquo;<\/p>\n<p>Texas Hispanics also appear to be enthusiastic about a Trump presidency. In April, <a href=\"https:\/\/www.txhpf.org\/2024\/04\/16\/texas-hispanic-policy-foundation-survey-shows-trump-leads-biden-among-all-texas-likely-voters-and-hispanic-likely-voters-by-12-and-4-respectively\/\" target=\"_blank\" rel=\"noreferrer noopener\">polling<\/a> showed the former president held a 4% edge with Texan Latinos over the then-presumed Democratic nominee, President Joe Biden.&nbsp;<\/p>\n<p> <script data-cfasync=\"false\" src=\"http:\/\/www.washingtonexaminer.com\/cdn-cgi\/scripts\/5c5dd728\/cloudflare-static\/email-decode.min.js\"><\/script><script>!function(){var g=window;g.googletag=g.googletag||{},g.googletag.cmd=g.googletag.cmd||[],g.googletag.cmd.push(function(){g.googletag.pubads().setTargeting(\"has-featured-video\",\"true\")})}();<\/script><script>var _bp=_bp||[];_bp.push({\"div\":\"Brid_1618803\",\"obj\":{\"id\":\"27789\",\"width\":\"1280\",\"height\":\"720\",\"stickyDirection\":\"below\",\"video\":\"1618803\"}});<\/script><script defer src=\"https:\/\/services.brid.tv\/player\/build\/brid.min.js\"><\/script><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Senator Ted Cruz (R-TX) has initiated a multi-million dollar advertising campaign in Spanish as the Republican Party seeks to engage more with Hispanic voters. The campaign, valued at $4.4 million, will focus mainly on Latino voters in Texas, as reported by Axios. This move coincides with Cruz&#8217;s bid for a third term in the Senate. Macarena Martinez, a spokesperson for Cruz&#8217;s campaign, expressed pride in their significant investment in the Hispanic community, stating, &#8220;It has long been said that Hispanics are Republican, they just don\u2019t know it yet. That\u2019s why Senator Cruz is dedicated to ensuring that every Hispanic household hears his message clearly.&#8221; She emphasized the importance of the Hispanic community in the upcoming election, saying, &#8220;This election is about Keeping Texas, Texas.&#8221; <\/p>\n<p>Hispanics represent a significant voting demographic in the U.S., particularly in Texas, where they outnumber non-Latino whites and 28% of residents speak Spanish at home. Since 2000, the number of eligible Hispanic voters has nearly doubled, and there is a noticeable shift towards the Right among this group. In the 2012 presidential election, Mitt Romney garnered only 27% of the Hispanic vote, while Donald Trump increased that to 38% in 2020. As the November elections approach, Trump is working to boost his support among Hispanic voters. Recent surveys indicate a close race between Trump and President Biden among Hispanic voters, with Biden having won 59% of their votes in 2020.<\/p>\n<p>Despite a national trend of increasing support for Trump among Hispanics, Texas Latinos have shown a more cautious approach towards the Republican Party. In the 2022 gubernatorial race, Governor Greg Abbott (R-TX) received about 40% of the Latino vote, a slight decrease from 42% in 2018. Similarly, Cruz&#8217;s support among Latinos has also seen a decline, with 35% backing him in his 2018 Senate race compared to 40% in 2012. However, there are signs of a growing trend towards the GOP in Texas, highlighted by the formation of the Texas Hispanic Republican Caucus, which aims to unify Hispanic Republican lawmakers. Additionally, polling in April indicated that Trump had a slight lead over Biden among Texas Latinos<\/p>\n","protected":false},"author":3142,"featured_media":2308797,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/06\/AP24130675581297-1024x683.jpg","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[4105,36247,36246,32076],"class_list":["post-2308796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-cruz","tag-hispanic-voters","tag-spanish-ad-campaign","tag-washington-examiner"],"fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/06\/AP24130675581297-1024x683.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2308796","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/3142"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=2308796"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2308796\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2308797"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=2308796"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=2308796"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=2308796"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}