{"id":2308781,"date":"2024-07-26T01:33:01","date_gmt":"2024-07-26T05:33:01","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-launches-multi-million-dollar-spanish-ad-campaign-as-gop-courts-hispanic-vote-washington-examiner\/"},"modified":"2024-07-26T01:36:21","modified_gmt":"2024-07-26T05:36:21","slug":"cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-2","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-2\/","title":{"rendered":"Cruz kicks off a multi-million dollar Spanish ad campaign to attract Hispanic voters, reports the Washington Examiner"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">34<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fcruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner-2%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=2308781&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p>Senator Ted Cruz (R-TX) has launched a multi-million dollar\u2064 advertising \u200ccampaign targeting Spanish-speaking voters as part of an effort \u2064by the GOP \u2062to \u2063strengthen its\u200b outreach to Hispanic\u2062 communities \u200dahead \u2064of\u2064 the upcoming\u200b elections. This $4.4 million\u2064 campaign will primarily focus\u2064 on Latino voters\u200b in Texas, where Cruz is seeking \u2064reelection for a third term in the Senate. A spokesperson for Cruz stated the\u2063 campaign aims to ensure that\u2063 all Hispanic households receive his message, emphasizing the importance of this demographic in the upcoming\u200d election. With Hispanics constituting a significant\u200c voting bloc in \u200dTexas\u2014where they outnumber non-Latino whites\u2014Cruz&#8217;s initiative aims to sway this community, which has shown varying support for Republicans in recent years. While recent data indicates\u2062 a trend of increased support for Republican candidates\u200d among Hispanic voters nationwide, the situation in Texas shows a more complex picture, with a slight\u200d decrease in support for Republican candidates in recent elections. As the November election approaches, the GOP is keen \u2064to engage effectively with Latino voters to bolster its standing.  <\/p>\n<p class=\"readmore\">\n    <button onclick=\"showReadMore()\" id=\"readmorebtn\">Read more&#8230;<\/button>\n<\/p>\n<hr id=\"line\">\n<span id=\"more\"><\/p>\n<p><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><?xml encoding=\"utf-8\" ?><\/p>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-header-search-button-mob dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-mobile-search-icon td-icon-search\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><span class=\"tdb-mobile-menu-button\"><i class=\"tdb-mobile-menu-icon td-icon-mobile\"><\/i><\/span><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<div class=\"tdb-drop-down-search\" aria-labelledby=\"td-header-search-button\">\n<div class=\"tdb-drop-down-search-inner\">\n<form method=\"get\" class=\"tdb-search-form\" action=\"https:\/\/www.washingtonexaminer.com\/\"><\/form>\n<div class=\"tdb-aj-search\"><\/div>\n<\/div>\n<\/div>\n<p><a href=\"http:\/\/www.washingtonexaminer.com\/#\" role=\"button\" aria-label=\"Search\" class=\"tdb-head-search-btn dropdown-toggle\" data-toggle=\"dropdown\"><i class=\"tdb-search-icon td-icon-search\"><\/i><\/a><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<h1 class=\"tdb-title-text\">Cruz launches multi-million dollar Spanish ad campaign as GOP courts Hispanic vote<\/h1>\n<div><\/div>\n<div class=\"tdb-title-line\"><\/div>\n<\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\">\n<p>Sen. <a href=\"https:\/\/www.washingtonexaminer.com\/tag\/ted-cruz\/\" target=\"_blank\" rel=\"noopener\" title>Ted Cruz<\/a> (R-TX) launched a multi-million dollar <a href=\"https:\/\/www.washingtonexaminer.com\/tag\/hispanics\/\" target=\"_blank\" rel=\"noopener\" title>Spanish<\/a> advertising campaign as the GOP looks to expand outreach to Hispanic voters.&nbsp;<\/p>\n<p>The 4.<a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-a-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-the-washington-examiner\/\" title=\"Cruz kicks off a multi-million dollar Spanish ad campaign to attract Hispanic voters, reports the Washington Examiner\">4 million dollar campaign<\/a> will be primarily targeted to Latino voters in Texas, <a href=\"https:\/\/www.axios.com\/2024\/07\/25\/cruz-millions-ad-latino-voters-2024-election\" target=\"_blank\" rel=\"noopener\" title>according<\/a> to Axios. The announcement comes as Cruz makes a reelection bid for a third term in the Senate.&nbsp;<\/p>\n<p>Macarena Martinez, a spokeswoman for the Cruz campaign, told the Washington Examiner, &ldquo;We are proud to announce our seven-figure investment in the Hispanic community.&rdquo;&nbsp;<\/p>\n<div class=\"tpd-featured-video featured-post-video in-content bridtv\">\n<div id=\"Brid_1618803\" class=\"brid\" style=\"width:1280;height:720;\"> <\/div>\n<div class=\"tpd-featured-video-placeholder\" style=\"position:relative;overflow:hidden;width:100%;padding-top:56.25%;background-color:#000;\">\n<div style=\"position:absolute;top:0;left:0;bottom:0;right:0;width:100%;height:100%\"><\/div>\n<\/div>\n<\/div>\n<p>&ldquo;It has long been said that Hispanics are Republican, they just don&rsquo;t know it yet, which is why Senator Cruz is committed to ensuring that every Hispanic household hears his message loud and clear,&rdquo; the spokeswoman said. &ldquo;This election is about Keeping Texas, Texas, and the Hispanic community is integral to making sure that happens in November.<em>&rdquo;<\/em><\/p>\n<p>Hispanics represent a <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/social-security-is-going-broke-in-13-years\/\" title=\"Social Security Is Going Broke in 13 Years\">powerful voting bloc<\/a> in the U.S., which is especially crucial in Texas.&nbsp;In Cruz&rsquo;s home state, Hispanics outnumber non-Latino whites, while <a href=\"https:\/\/data.census.gov\/profile\/Texas?g=040XX00US48\" target=\"_blank\" rel=\"noreferrer noopener\">28%<\/a> of Texans speak Spanish at home.&nbsp;<\/p>\n<figure class=\"wp-block-image size-large\"><figcaption class=\"wp-element-caption\">Sen. Ted Cruz, R-Texas, at podium joined by, from left, Sen. Roger Marshall, R-Kan., Sen. Ted Budd, R-N.C., Sen. Katie Britt, R-Ala., Sen. Jim Risch, R-Idaho, and Sen. Steve Daines, R-Mont., criticizes President Joe Biden for his warning to Israel that the U.S. will pause more <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-washington-examiner-2\/\" title=\"Cruz kicks off multi-million dollar Spanish ad campaign to attract Hispanic voters, reports Washington Examiner\">offensive military assistance<\/a> if it goes through with an all-out assault on Rafah, during a news conference at the Capitol in Washington, Thursday, May 9, 2024. (AP Photo\/J. Scott Applewhite)<\/figcaption><\/figure>\n<p>Nationwide, the number of eligible Hispanic voters has nearly <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2024\/01\/10\/key-facts-about-hispanic-eligible-voters-in-2024\/\" target=\"_blank\" rel=\"noreferrer noopener\">doubled<\/a> since 2000. As the <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-reports-washington-examiner\/\" title=\"Cruz kicks off multi-million dollar Spanish ad campaign to attract Hispanic voters, reports Washington Examiner\">voting block grows<\/a>, the <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/cruz-kicks-off-multi-million-dollar-spanish-ad-campaign-to-attract-hispanic-voters-washington-examiner\/\" title=\"Cruz kicks off multi-million dollar Spanish ad campaign to attract Hispanic voters - Washington Examiner\">politically independent voting bloc appears<\/a> to be shifting to the Right. In the 2012 presidential election, Republican presidential nominee&nbsp; Mitt Romney <a href=\"https:\/\/www.pewresearch.org\/race-and-ethnicity\/2012\/11\/07\/latino-voters-in-the-2012-election\/\" target=\"_blank\" rel=\"noreferrer noopener\">took<\/a> only 27% of the Hispanic vote. Eight years and two presidential cycles later, former President Donald Trump <a href=\"https:\/\/www.pewresearch.org\/politics\/2021\/06\/30\/behind-bidens-2020-victory\/\" target=\"_blank\" rel=\"noreferrer noopener\">claimed<\/a> 38% of the Latino vote.<\/p>\n<p>As November approaches, Trump is battling to expand his margin of support with Hispanics. In July, his campaign touted their <a href=\"https:\/\/www.washingtonexaminer.com\/news\/washington-secrets\/3094053\/trump-sees-win-over-harris-help-from-black-hispanic-voters\/\" target=\"_blank\" rel=\"noopener\" title>recent survey<\/a> showing Harris has the support of 43% of Hispanics to 42% for Trump. In 2020, Biden won 59% of the Hispanic vote.<\/p>\n<p>While Hispanics nationwide may be leaning toward a Trump candidacy, Texas Latinos aren&rsquo;t necessarily rushing toward Republicans across the state. In 2022, Gov. Greg Abbot (R-TX) <a href=\"https:\/\/www.dallasnews.com\/news\/politics\/2019\/04\/29\/did-more-texas-latinos-vote-in-2018-here-s-what-census-data-shows\/\" target=\"_blank\" rel=\"noreferrer noopener\">received<\/a> approximately 40% of the Latino vote in his 2022 gubernatorial race, a slight decline from 42% four years earlier.<\/p>\n<p>The slight decline in Hispanic support is mirrored in Cruz&rsquo;s Senate races. <a href=\"https:\/\/www.pewresearch.org\/short-reads\/2018\/11\/09\/how-latinos-voted-in-2018-midterms\/\" target=\"_blank\" rel=\"noopener\" title>Pew Research Center<\/a> stated that during the Republican&rsquo;s 2018&nbsp;Senate race against Beto O&rsquo;Rourke, 35% of Latinos supported Cruz. That&rsquo;s a narrow drop from Cruz&rsquo;s initial 2012 bid for the Senate when polling <a href=\"https:\/\/www.texasmonthly.com\/burka-blog\/ted-cruz-and-the-hispanic-vote\/\" target=\"_blank\" rel=\"noopener\" title>showed<\/a> that 40% of Hispanics voted for Cruz.&nbsp;<\/p>\n<p><a href=\"https:\/\/www.washingtonexaminer.com\/\" target=\"_blank\" rel=\"noopener\" title><strong><\/strong><\/a><\/p>\n<p>However, other indicators suggest there remains a trend toward the GOP, even in the Lone Star State. In March, conservative lawmakers launched the Texas Hispanic Republican Caucus, saying its&rsquo; formation &ldquo;marks a significant development in the Texas legislature, highlighting a newfound cohesion among the Hispanic Republican members across both chambers of the Texas Capitol.&rdquo;<\/p>\n<p>Texas Hispanics also appear to be enthusiastic about a Trump presidency. In April, <a href=\"https:\/\/www.txhpf.org\/2024\/04\/16\/texas-hispanic-policy-foundation-survey-shows-trump-leads-biden-among-all-texas-likely-voters-and-hispanic-likely-voters-by-12-and-4-respectively\/\" target=\"_blank\" rel=\"noreferrer noopener\">polling<\/a> showed the former president held a 4% edge with Texan Latinos over the then-presumed Democratic nominee, President Joe Biden.&nbsp;<\/p>\n<p> <script data-cfasync=\"false\" src=\"http:\/\/www.washingtonexaminer.com\/cdn-cgi\/scripts\/5c5dd728\/cloudflare-static\/email-decode.min.js\"><\/script><script>!function(){var g=window;g.googletag=g.googletag||{},g.googletag.cmd=g.googletag.cmd||[],g.googletag.cmd.push(function(){g.googletag.pubads().setTargeting(\"has-featured-video\",\"true\")})}();<\/script><script>var _bp=_bp||[];_bp.push({\"div\":\"Brid_1618803\",\"obj\":{\"id\":\"27789\",\"width\":\"1280\",\"height\":\"720\",\"stickyDirection\":\"below\",\"video\":\"1618803\"}});<\/script><script defer src=\"https:\/\/services.brid.tv\/player\/build\/brid.min.js\"><\/script><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<div class=\"tdb-block-inner td-fix-index\"><\/div>\n<p><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Senator Ted Cruz (R-TX) has initiated a multi-million dollar advertising campaign in Spanish as the Republican Party seeks to engage more with Hispanic voters. The campaign, valued at $4.4 million, will focus mainly on Latino voters in Texas, as reported by Axios. This move coincides with Cruz&#8217;s bid for a third term in the Senate. Macarena Martinez, a spokesperson for Cruz&#8217;s campaign, expressed pride in their significant investment in the Hispanic community, stating, &#8220;It has long been said that Hispanics are Republican, they just don\u2019t know it yet. That\u2019s why Senator Cruz is dedicated to ensuring that every Hispanic household hears his message clearly.&#8221; She emphasized the importance of the Hispanic community in the upcoming election, saying, &#8220;This election is about Keeping Texas, Texas.&#8221; <\/p>\n<p>Hispanics represent a significant voting demographic in the U.S., particularly in Texas, where they outnumber non-Latino whites and 28% of residents speak Spanish at home. Since 2000, the number of eligible Hispanic voters has nearly doubled, and this group appears to be leaning more towards conservative candidates. In the 2012 presidential election, Mitt Romney garnered only 27% of the Hispanic vote, while Donald Trump increased that to 38% in 2020. As the November elections approach, Trump is working to boost his support among Hispanic voters, with recent surveys indicating a close race between him and President Biden among this demographic.<\/p>\n<p>Despite a national trend of increasing support for Trump among Hispanics, Texas Latinos have shown mixed results. In the 2022 gubernatorial race, Governor Greg Abbott (R-TX) received about 40% of the Latino vote, a slight decrease from 42% in 2018. Similarly, Cruz&#8217;s support among Hispanic voters has also seen a decline, with 35% backing him in his 2018 Senate race compared to 40% in 2012. However, there are signs of a growing trend towards the GOP in Texas, highlighted by the formation of the Texas Hispanic Republican Caucus, which aims to unify Hispanic Republican lawmakers. Additionally, polling in April indicated that Trump had a slight lead over Biden among Texas Latinos<\/p>\n","protected":false},"author":3142,"featured_media":2308782,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/06\/AP24130675581297-1024x683.jpg","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[4105,36247,32504,36246,32076],"class_list":["post-2308781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-cruz","tag-hispanic-voters","tag-political-strategy","tag-spanish-ad-campaign","tag-washington-examiner"],"fifu_image_url":"https:\/\/www.washingtonexaminer.com\/wp-content\/uploads\/2024\/06\/AP24130675581297-1024x683.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2308781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/3142"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=2308781"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2308781\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2308782"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=2308781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=2308781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=2308781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}