{"id":2002476,"date":"2023-08-16T13:17:02","date_gmt":"2023-08-16T17:17:02","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/targets-quarterly-sales-fall-for-first-time-in-six-years-following-pride-collection-backlash\/"},"modified":"2023-08-16T13:18:29","modified_gmt":"2023-08-16T17:18:29","slug":"targets-quarterly-sales-fall-for-first-time-in-six-years-following-pride-collection-backlash","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/targets-quarterly-sales-fall-for-first-time-in-six-years-following-pride-collection-backlash\/","title":{"rendered":"Target&#8217;s sales drop for first time in six years due to backlash against Pride collection."},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">30<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Ftargets-quarterly-sales-fall-for-first-time-in-six-years-following-pride-collection-backlash%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=2002476&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><h2>Retail Giant Target \u2063Faces Sales Decline Amidst Controversial Pride Collection<\/h2>\n<p>Retail <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/joe-biden-knows-he-messed-up-on-fracking-at-debate-and-is-now-doing-damage-control-the-daily-wire\/\" title=\"Joe Biden Knows He Messed Up On Fracking At Debate And Is Now Doing Damage Control | The Daily Wire\">outlet<\/a> Target missed\u2063 the mark over the past quarter when its <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/pending-home-<a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/late-night-restaurant-owners-want-to-play-fair-so-far-they-say-newsom-hasnt\/\" title=\"Late-night restaurant owners want to play fair. So far, they say, Newsom hasn't\">sales<\/a>-unexpectedly-fell-in-september-as-house-affordability-declined\/&#8221; title=&#8221;Pending Home Sales Unexpectedly Fell in September as House Affordability Declined&#8221;>sales fell<\/a> by 5.4%, a first \u2064for the store in the past six years.<\/p>\n<p>The quarter, which ended \u2062on\u2063 July 29,\u200c gave the retailer $24.8 billion in total revenue, approximately 4.9% lower than the same quarter from last year, according to Target&#8217;s \u2062second <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/disney-raises-prices-as-it-loses-300000-domestic-subscribers\/\" title=\"Disney+ increases prices as it loses 300K US subscribers.\">quarter\u2062 earnings report<\/a>. The decrease in Target&#8217;s sales came after \u2063the retailer received pushback\u200b from consumers over its 2023 Pride collection,\u2064 which included items for children as \u200cyoung as newborns.<\/p>\n<h3>CEO&#8217;s Optimistic Outlook<\/h3>\n<p>&#8220;As we move\u2064 into the Fall, the team is gearing up for the biggest seasons of the year, with a focus on continuing to serve our guests with newness throughout our assortment,&#8221; \u2063said Brian Cornell, the\u200c CEO of Target Corporation. &#8220;At the same time, we continue to take a\u2063 cautious approach to planning our business, and have therefore\u2064 adjusted our financial guidance in anticipation of continued near-term challenges on the topline. This approach, along with the <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/targets-quarterly-sales-fall-for-first-time-in-six-years-following-pride-collection-backlash\/\" title=\"Target's sales drop for first time in six years due to backlash against Pride collection.\">long-term\u2062 investments<\/a> we\u2019re making in our business\u2064 and strategy, position us to deliver sustainable,\u200c profitable growth\u200b in the years\u200b ahead.&#8221;<\/p>\n<p>Earlier this year, it was\u2064 reported \u200cthat Target&#8217;s stock lost \u2062$9 billion in the wake of its Pride collection. While \u200dthe outlet has \u200bhad annual\u2062 Pride collections since 2012, its \u2063latest one \u2064has stirred up \u200bthe most controversy due to its marketing being directed toward children.<\/p>\n<p>After the public pushback from conservatives, Target moved \u2063items related to their Pride collection to the\u2062 back \u2064of their stores for the safety of their employees. The relocating of the items came after\u200b customers \u2064had entered the stores, confronted employees, and threw merchandise on the floor,\u2063 according to Target\u2063 spokeswoman Kayla\u200c Castaneda.<\/p>\n<p>In a survey published in June, 48% of respondents said \u200bthat \u200cbusinesses &#8220;do too much&#8221; to celebrate Pride \u200dmonth, nearly\u200d triple the 17% who say stores do too little. Another 21% said the amount of effort was just \u2064right.<\/p>\n<p>Additionally, 35% \u2063of regular Target shoppers in the \u2062poll said they were \u2064turned off and were &#8220;less \u2064likely&#8221; to shop there.\u200b Just 25% said they were more likely to shop at Target.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>quarter earnings report.<\/p>\n","protected":false},"author":1,"featured_media":2002477,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","fifu_image_alt":"","footnotes":""},"categories":[538],"tags":[],"class_list":["post-2002476","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-washington-examiner"],"fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2002476","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=2002476"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/2002476\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/2002477"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=2002476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=2002476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=2002476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}