{"id":1932736,"date":"2023-05-17T13:27:45","date_gmt":"2023-05-17T17:27:45","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/too-many-people-are-using-it-against-us-celebs-and-hollywood-at-odds-over-use-of-ai\/"},"modified":"2023-05-17T13:27:45","modified_gmt":"2023-05-17T17:27:45","slug":"too-many-people-are-using-it-against-us-celebs-and-hollywood-at-odds-over-use-of-ai","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/too-many-people-are-using-it-against-us-celebs-and-hollywood-at-odds-over-use-of-ai\/","title":{"rendered":"\u2018Too Many People Are Using It Against Us\u2019: Celebs And Hollywood At Odds Over Use Of AI"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">34<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Ftoo-many-people-are-using-it-against-us-celebs-and-hollywood-at-odds-over-use-of-ai%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1932736&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><p>Celebrities and Hollywood executives have found themselves at odds over the use of \u00a0Artificial Intelligence like ChatGPT, even as it\u2019s already happening at every level of moviemaking, eliminating human accountability and judgment.<\/p>\n<p>Stars like Harrison Ford, Keanu Reeves and more have started to speak out about AI using their likeness and voice. While some celebs have been willing to sell their rights to AI companies, others have taken steps to protect their image in contracts, Fox News noted.<\/p>\n<p>\u201cThey have this artificial intelligence program that can go through every foot of film that Lucasfilm owns,\u201d Ford said of George Lucas\u2019 production company, making him look younger in the final film in the \u201cIndiana Jones\u201d franchise.<\/p>\n<p>\u201cI did a bunch of movies for them,\u201d he added. \u201cThey have all this footage, including film that wasn\u2019t printed. So they can mine it from where the light is coming from, from the expression. I don\u2019t know how they do it. But that\u2019s my actual face. Then I put little dots on my face, and I say the words, and they make [it]. It\u2019s fantastic.\u201d<\/p>\n<p>\u201cThe danger is less about AI in the creation of documentary, the actual production, and more in the curation of it,\u201d says Amit Dey, executive vp nonfiction at MRC https:\/\/t.co\/vawj91Cx5t<\/p>\n<p>\u2014 The Hollywood Reporter (@THR) May 4, 2023<\/p>\n<p>Reeves, who famously played a character who fought AI in \u201cThe Matrix\u201d in the 1999 sci-fi thriller, isn\u2019t as keen on the technology. He said he realized a while ago he needed to have legal protection to prohibit digital manipulation of performances without his consent.<\/p>\n<p>\u201cI don\u2019t mind if someone takes a blink out during an edit,\u201d Reeves told Wired. \u201cBut, early on, in the early 2000s, or it might have been the \u201990s, I had a performance changed. They added a tear to my face, and I was just like, \u2018Huh?!\u2019 It was like, \u2018I don\u2019t even have to be here.&#8217;\u201d<\/p>\n<p>\u201cIt\u2019s going to be interesting to see how humans deal with these technologies,\u201d he added. \u201cThey\u2019re having such cultural, sociological impacts and the species is being studied. There\u2019s so much \u2018data\u2019 on behaviors now. Technologies are finding places in our education, in our medicine, in our entertainment, in our politics, and how we war and how we work.\u201d<\/p>\n<p>\u201cPeople are growing up with these tools,\u201d the \u201cJohn Wick\u201d star continued. \u201cWe\u2019re listening to music already that\u2019s made by AI in the style of Nirvana. There\u2019s NFT digital art. It\u2019s cool\u2026but there\u2019s a corporatocracy behind it that\u2019s looking to control those things. Culturally, socially, we\u2019re gonna be confronted by the value of real, or the non-value. And then what\u2019s going to be pushed on us? What\u2019s going to be presented to us?\u201d<\/p>\n<p>In Hollywood right now, the Writer\u2019s Guild of America(WGA) is striking and many of your favorite shows are on hold as TV and Film screenwriters express unease and concerns over chatbots rewriting or writing scripts, Fortune.com noted. The strike is also over an increase in pay and larger contributions to benefits.<\/p>\n<p>Writer, director, and actress Justine Bateman issued a warning to those in the business amid the strike when she tweeted that \u201cAI has to be addressed now or never. I believe this is the last time any labor action will be effective in our business. If we don\u2019t make strong rules now, they simply won\u2019t notice if we strike in three years, because at that point they won\u2019t need us.\u201d<\/p>\n<p>\u201cActors, you must have iron-clad protection against the AI use of your image and voice in the SAG MBA or your profession is finished\u2026\u201dshe added.<\/p>\n<p>\u201cAI is terrifying,\u201d Danny Strong, the \u201cDopesick\u201d and \u201cEmpire\u201d creator said. \u201cNow, I\u2019ve seen some of ChatGPT\u2019s writing and as of now I\u2019m not terrified because Chat is a terrible writer. But who knows? That could change.\u201d<\/p>\n<p>Michael Winship, president of the WGA East and a news and documentary writer said, \u201cWe\u2019re not totally against AI. There are ways it can be useful. But too many people are using it against us and using it to create mediocrity. They\u2019re also in violation of copyright. They\u2019re also plagiarizing.\u201d<\/p>\n<p>In a recent Vice article, voice actors spoke out about having to sign their rights away to these tech companies using voice-generating artificial intelligence.<\/p>\n<p>\u201cIt\u2019s disrespectful to the craft to suggest that generating a performance is equivalent to a real human being\u2019s performance,\u201d SungWon Cho, a game and animation voice actor said.<\/p>\n<p>\u201cSure, you can get it to sound tonally like a voice, and maybe even make it sound like it\u2019s capturing an emotion, but at the end of the day, it is still going to ring hollow and false,\u201d he added. \u201cGoing down this road runs the risk of people thinking that voice-over can be replaced entirely by AI, which really makes my stomach turn.\u201d<\/p>\n<p>Film producer Emmet McDermott recently wrote that writers should be concerned about \u201cprotections against AI\u201d in the documentary and nonfiction space, the Hollywood Reporter noted.<\/p>\n<p>\u201cThe greatest threat to broader culture posed by ambient machinery isn\u2019t the bottom-up, AI-generated art populating social media (think: Wes Anderson Directs Star Wars),\u201d McDermott wrote.<\/p>\n<p>\u201cIt is the top-down, AI-powered platforming of art, which we\u2019re already seeing across the media landscape \u2014 algorithms deciding, on a global scale, which stories to tell and how \u2014 and it is especially insidious in the realm of nonfiction,\u201d he added.<\/p>\n<p>Actor-screenwriter Clark Gregg said that \u201cwhat\u2019s especially scary about [AI] is nobody, including a lot of the people who are involved with creating it, seem to be able to explain exactly what it\u2019s capable of and how quickly it will be capable of more.\u201d<\/p>\n<p>Amit Dey, executive vp nonfiction at MRC said,\u00a0 \u201cIt\u2019s one thing if human-made films are competing in the market against robot-made films. It\u2019s another thing entirely when data in the form of artificial intelligence, or proprietary algorithms, shape the decisions around what human audiences are exposed to. In other words, what gets bought\u2026what stories get told.\u201d<\/p>\n<p>However, CEO Bryn Mooser of XTR has defended using AI after creating a proprietary algorithm which he called a valuable \u201ctool\u201d to help guide his development process.<\/p>\n<p>\u201cWe had always been thinking of it as a tool, and as a tool it\u2019s incredibly useful,\u201d Mooser said. \u201cWhat conversations are trending. What people are talking about. We built it so we could overlay that with historical data in the documentary business.\u201d<\/p>\n<p>\u201cWhat works, what doesn\u2019t,\u201d he added. \u201cIts application as a tool to enhance what filmmakers can do is incredibly powerful and important. And my hope would be that it\u2019s embraced.\u201d<\/p>\n<p>Others have noted that it is Hollywood themselves that has been warning us for decades about the dangers of getting \u201ctoo close\u201d to AI, Gizmodo noted.<\/p>\n<p>Such films they mentioned that bring this idea home include the 2014 \u201cEx-Machina,\u201d 2001\u2019s \u201cArtificial Intelligence,\u201d \u201cGhost in the Shell\u201d in 1995, and of course Disney\u2019s 1982 \u201cTron.\u201d The theme with so many of these sci-fi films is that AI can eventually develop its own autonomy and then the battle between humans and machines changes forever.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Celebrities and Hollywood executives have found themselves at odds over the use of \u00a0Artificial Intelligence like ChatGPT, even as it\u2019s already happening at every level of moviemaking, eliminating human accountability and judgment. Stars like Harrison Ford, Keanu Reeves and more have started to speak out about AI using their likeness and voice. While some celebs<\/p>\n","protected":false},"author":219,"featured_media":1932737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","fifu_image_alt":"","footnotes":""},"categories":[541],"tags":[6803,4361,10904,4370,6536,9029],"class_list":["post-1932736","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-daily-wire","tag-celebs","tag-hollywood","tag-odds","tag-people","tag-too","tag-us"],"fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1932736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/219"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=1932736"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1932736\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/1932737"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=1932736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=1932736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=1932736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}