{"id":1929646,"date":"2023-05-12T10:27:09","date_gmt":"2023-05-12T14:27:09","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/what-to-know-about-twitters-expected-new-ceo-linda-yaccarino\/"},"modified":"2023-05-12T10:32:52","modified_gmt":"2023-05-12T14:32:52","slug":"what-to-know-about-twitters-expected-new-ceo-linda-yaccarino","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/what-to-know-about-twitters-expected-new-ceo-linda-yaccarino\/","title":{"rendered":"Get the scoop on Linda Yaccarino, Twitter&#8217;s potential new CEO."},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"float:left\"><div class=\"counts mashsbcount\">20<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fwhat-to-know-about-twitters-expected-new-ceo-linda-yaccarino%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1929646&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><h2>Former NBC Advertising Head to Take Over as Twitter CEO<\/h2>\n<p>Exciting news for Twitter as former NBCUniversal <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/chinese-propagandists-tout-nyt-columnist-thomas-friedmans-comments\/\" title=\"Chinese Propagandists Tout NYT Columnist Thomas Friedman\u2019s Comments\">ad sales<\/a> chief Linda Yaccarino is expected to take over as CEO, according to the Washington Post. Yaccarino has an <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/watch-lincoln-project-founder-slams-recklessly-stupid-neo-nazi-cosplay-stunt\/\" title=\"WATCH: Lincoln Project Founder Slams \u2018Recklessly Stupid\u2019 Neo-Nazi Cosplay Stunt\">impressive track record<\/a>, having worked at NBC for over a decade and led the launch of the streaming service Peacock. She resigned from her role at NBCUniversal on Friday and will start at Twitter in six weeks.<\/p>\n<h3>Yaccarino&#8217;s Impressive Career<\/h3>\n<p>Yaccarino was the chairman of <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/from-block-to-blue-ticks-how-china-became-big-business-for-twitter\/\" title=\"From block to blue ticks: How China became big business for Twitter\">global advertising<\/a> and partnerships for NBCUniversal, where she oversaw a team of over 2,000 workers and generated more than $100 billion in ad sales. She established partnerships with several Big Tech companies, including Apple, Snapchat, and Twitter. Yaccarino graduated from Penn State University with a bachelor&#8217;s in telecommunications in 1985 and previously worked with Turner Broadcasting before moving to NBC in 2012.<\/p>\n<p>Musk, who stepped away from the top management role at Twitter, maintained that the company&#8217;s &#8220;commitment to <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/what-to-know-about-twitters-expected-new-ceo-linda-yaccarino\/\" title=\"Get the scoop on Linda Yaccarino, Twitter's potential new CEO.\">open source transparency<\/a> and accepting a <a href=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/flashback-former-ag-barr-initiated-spying-program-on-americans-back-in-1992\/\" title=\"FLASHBACK: Former AG Barr Initiated Spying Program on Americans Back in 1992\">wide range<\/a> of viewpoints remains unchanged.&#8221; However, the company has been struggling to develop revenue after Musk&#8217;s takeover, which led to the withdrawal of many advertisers. Analysts at Insider Intelligence predict that the company&#8217;s revenue will fall by 28% in 2023.<\/p>\n<h3>Twitter&#8217;s Future Under Musk&#8217;s Vision<\/h3>\n<p>Twitter has been molding itself to fit Musk&#8217;s vision for &#8220;X,&#8221; an everything app he intends to launch using Twitter&#8217;s framework. Musk launched encrypted private messages on Thursday but limited the feature only to those who pay for the premium service Twitter Blue. The app will also allow users to call others. The company filed paperwork in November 2022 with the Treasury Department to allow it to use the financial technology required to process online transactions. Musk has also voiced an interest in creating a dating app on Twitter. He had praised the Chinese social app WeChat before and expressed an interest in making a similar app in the United States.<\/p>\n<h3>Conclusion<\/h3>\n<p>It will be interesting to see how Yaccarino leads Twitter and how the company evolves under Musk&#8217;s vision for &#8220;X.&#8221; Stay tuned for more updates!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A former NBC head of advertising is expected to be the new CEO of Twitter as Elon Musk steps away from the top management role at the company. NBCUniversal ad sales chief Linda Yaccarino is expected to be Musk&#8217;s new appointee to lead Twitter, according to the Washington Post. Yaccarino worked at NBC for more<\/p>\n","protected":false},"author":1,"featured_media":1929648,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","fifu_image_alt":"","footnotes":""},"categories":[538],"tags":[3850,26587,4238,7951,6900,26586],"class_list":["post-1929646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-washington-examiner","tag-ceo","tag-linda","tag-potential","tag-scoop","tag-twitters","tag-yaccarino"],"fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1929646","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=1929646"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1929646\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/1929648"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=1929646"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=1929646"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=1929646"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}