{"id":1752376,"date":"2022-11-27T06:04:05","date_gmt":"2022-11-27T11:04:05","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1752376"},"modified":"2022-11-27T07:33:27","modified_gmt":"2022-11-27T12:33:27","slug":"walmart-overtook-amazon-among-shoppers-searching-for-black-friday-discounts","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/walmart-overtook-amazon-among-shoppers-searching-for-black-friday-discounts\/","title":{"rendered":"Walmart Overtook Amazon Among Shoppers Searching for Black Friday Discounts"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">20<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fwalmart-overtook-amazon-among-shoppers-searching-for-black-friday-discounts%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1752376&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><div class=\"PageBuilder-col-full PageBuilder-col PageBuilder-article\">\n<div class=\"TopBanner-container\" data-top-banner-placeholder=\"true\"><\/div>\n<\/div>\n<div class=\"PageBuilder-col-full PageBuilder-col PageBuilder-article\">\n<\/div>\n<div class=\"PageBuilder-col-9 PageBuilder-col PageBuilder-article\">\n<div class=\"RenderKeyPoints-keyPoints\" id=\"RegularArticle-KeyPoints-4\" data-test=\"keyPoints-1\" data-analytics=\"RegularArticle-keyPoints-4-1\">\n<div class=\"RenderKeyPoints-wrapper\">\n<div class=\"RenderKeyPoints-list\">\n<div>\n<div class=\"group\">\n<ul>\n<li>Walmart took the top spot among shoppers who are searching online for Black Friday discounts, according to data from Captify.<\/li>\n<li>Amazon last year topped the ad tech company&#8217;s list, but this year fell to fourth place as of Friday morning.<\/li>\n<li>Retailers are battling for shoppers&#8217; eyeballs and wallets amid an unusual holiday shopping season clouded with sky-high inflation.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ArticleBody-articleBody\" id=\"RegularArticle-ArticleBody-5\" data-module=\"ArticleBody\" data-test=\"articleBody-2\" data-analytics=\"RegularArticle-articleBody-5-2\">\n<div role=\"button\" tabindex=\"0\" id=\"Placeholder-ArticleBody-Video-107157026\" class=\"PlaceHolder-wrapper\" data-vilynx-id=\"7000274638\" data-test=\"VideoPlaceHolder\">\n<div class=\"InlineVideo-videoEmbed\" id=\"InlineVideo-0\" data-test=\"InlineVideo\">\n<div class=\"InlineVideo-wrapper\">\n<div class=\"InlineVideo-inlineThumbnailContainer\"><img decoding=\"async\" class=\"InlineVideo-videoThumbnail\" src=\"https:\/\/image.cnbcfm.com\/api\/v1\/image\/107157048-1669386599387-1669385603-26787297062-hd.jpg?v=1669386809&#038;w=750&#038;h=422&#038;vtcrop=y\" alt=\"It will take a few weeks to know post-holiday spending trends, says CNBC&#039;s Repko\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"group\">\n<p><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\" id=\"RegularArticle-QuoteInBody-1\"><a href=\"https:\/\/www.cnbc.com\/quotes\/WMT\/\">Walmart<\/a><span class=\"QuoteInBody-inlineButton\"><span class=\"AddToWatchlistButton-watchlistContainer\" id=\"-WatchlistDropdown\" data-analytics-id=\"-WatchlistDropdown\"><button class=\"AddToWatchlistButton-watchlistButton\"><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\"><\/span><\/button><\/span><\/span><\/span> is top of mind for holiday shoppers who are hunting for Black Friday deals, according to new research.<\/p>\n<p>The big box retailer is dominating online searches for Black Friday discounts as of Friday morning, according to advertising technology company <a href=\"https:\/\/www.captifytechnologies.com\/\" target=\"_blank\" rel=\"noopener\">Captify<\/a>, which tracks more than 1 billion searches a day from websites globally.<\/p>\n<div class=\"ExclusiveContentBucket-exclusiveContentBucket\">\n<h2 class=\"ExclusiveContentBucket-exclusiveContentHeading\">related investing news<\/h2>\n<div class=\"ExclusiveContentBucket-contentContainer\">\n<div class=\"ExclusiveContentBucket-bucketItem\">\n<div class=\"ExclusiveContentBucket-bucketImageContainer\"><img decoding=\"async\" class=\"ExclusiveContentBucket-bucketImage ExclusiveContentBucket-firstElem\" src=\"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-content\/uploads\/2022\/11\/104864090-IMG_8274.jpg\" alt=\"Retail expert Dana Telsey breaks down the holiday season&#039;s potential winners and losers\" \/><\/p>\n<div class=\"ExclusiveContentBucket-proPillContainer\"><a href=\"https:\/\/www.cnbc.com\/pro\/\" class=\"ProPill-proPillLink\" data-type=\"pro-button\"><img decoding=\"async\" class=\"ExclusiveContentBucket-proPill ProPill-proPill\" src=\"https:\/\/static-redesign.cnbcfm.com\/dist\/f7f282b4f7f47fceda1e.svg\" alt=\"CNBC Pro\" \/><\/a><\/div>\n<\/div>\n<div class=\"ExclusiveContentBucket-textContainer\">\n<div class=\"ExclusiveContentBucket-title\"><a href=\"https:\/\/www.cnbc.com\/2022\/11\/25\/retail-expert-dana-telsey-breaks-down-the-holiday-seasons-potential-winners-and-losers.html\">Retail expert Dana Telsey breaks down the holiday season&#8217;s potential winners and losers<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Searches for Black Friday discounts on Walmart surged 386% year over year, leapfrogging rival retailer <span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\" id=\"RegularArticle-QuoteInBody-3\"><a href=\"https:\/\/www.cnbc.com\/quotes\/AMZN\/\">Amazon<\/a><span class=\"QuoteInBody-inlineButton\"><span class=\"AddToWatchlistButton-watchlistContainer\" data-analytics-id=\"-WatchlistDropdown\"><button class=\"AddToWatchlistButton-watchlistButton\"><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\"><\/span><\/button><\/span><\/span><\/span>, which last year ranked first in Captify&#8217;s survey of most searched retailers on Black Friday. This year, the world&#8217;s largest e-commerce company ranked fourth, behind <span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\" id=\"RegularArticle-QuoteInBody-4\"><a href=\"https:\/\/www.cnbc.com\/quotes\/TGT\/\">Target<\/a><span class=\"QuoteInBody-inlineButton\"><span class=\"AddToWatchlistButton-watchlistContainer\" data-analytics-id=\"-WatchlistDropdown\"><button class=\"AddToWatchlistButton-watchlistButton\"><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\"><\/span><\/button><\/span><\/span><\/span> and <span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\" id=\"RegularArticle-QuoteInBody-5\"><a href=\"https:\/\/www.cnbc.com\/quotes\/KSS\/\">Kohl&#8217;s<\/a><span class=\"QuoteInBody-inlineButton\"><span class=\"AddToWatchlistButton-watchlistContainer\" data-analytics-id=\"-WatchlistDropdown\"><button class=\"AddToWatchlistButton-watchlistButton\"><span class=\"QuoteInBody-quoteNameContainer\" data-test=\"QuoteInBody\"><\/span><\/button><\/span><\/span><\/span>, respectively.<\/p>\n<p>Retailers are battling for shoppers&#8217; eyeballs and wallets at a time when the holiday shopping season is expected to be more subdued than in years past. Americans are expected to pull back on their holiday shopping this year as sky-high inflation squeezes their spending power.<\/p>\n<p>The National Retail Federation <a href=\"https:\/\/www.cnbc.com\/2022\/11\/03\/inflation-to-dampen-holiday-spending-retail-trade-group-forecasts.html\">said it expects<\/a> holiday sales during November and December to rise between 6% and 8% from last year, a decline when factoring in the effect of inflation. Online sales during the months of November and December are forecast to grow a meager 2.5% to $209.7 billion, compared with an 8.6% increase a year ago, according to Adobe Analytics.<\/p>\n<p>Early signs show the season may not be as gloomy as predicted. Online sales climbed 2.9% year over year to $5.29 billion on Thanksgiving Day, Adobe Analytics said. That&#8217;s slightly higher than its estimates for growth during the overall holiday season.<\/p>\n<p>Black Friday is expected to pull in $9 billion in online sales, a 1% jump from the previous year, according to Adobe.<\/p>\n<p>Shopify merchants saw a solid start to the holiday period. Businesses who host their online stores on Shopify were raking in $1.52 million per minute on Thanksgiving Day, according to the company.<\/p>\n<\/div>\n<\/div>\n<div class=\"WatchLiveRightRail-inline WatchLiveRightRail-container\" id=\"RegularArticle-WatchLiveRightRail-7\" data-test=\"watchLiveRightRail-4\" data-analytics=\"RegularArticle-watchLiveRightRail-7-4\">\n<div class=\"WatchLiveRightRail-contents\"><a href=\"https:\/\/www.cnbc.com\/live-tv\/\" class=\"WatchLiveRightRail-wlButton\">WATCH LIVE<img decoding=\"async\" src=\"https:\/\/static-redesign.cnbcfm.com\/dist\/4db8932b7ac3e84e3f64.svg\" class=\"WatchLiveRightRail-logo\" alt=\"logo\" \/><\/a><a href=\"https:\/\/www.cnbc.com\/live-tv\/\" class=\"WatchLiveRightRail-wlButtonMobile\">WATCH IN THE APP<\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"PageBuilder-col-9 PageBuilder-col PageBuilder-article\"><\/div>\n<div class=\"PageBuilder-col-12 PageBuilder-col PageBuilder-article\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Walmart took the top spot among shoppers who are searching online for Black Friday discounts, according to data from Captify.<\/p>\n","protected":false},"author":1,"featured_media":1752379,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","fifu_image_alt":"","footnotes":""},"categories":[547],"tags":[],"class_list":["post-1752376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-bongino-report"],"fifu_image_url":"https:\/\/cndimages.nyc3.digitaloceanspaces.com\/breaking-news\/wp-content\/uploads\/2021\/01\/IMG_2758-scaled-1.jpg","_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1752376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=1752376"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1752376\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/1752379"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=1752376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=1752376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=1752376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}