{"id":1478340,"date":"2022-05-17T14:29:59","date_gmt":"2022-05-17T18:29:59","guid":{"rendered":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1478340"},"modified":"2022-05-17T14:30:02","modified_gmt":"2022-05-17T18:30:02","slug":"disney-wont-accept-ads-for-alcohol-or-politics-report","status":"publish","type":"post","link":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/disney-wont-accept-ads-for-alcohol-or-politics-report\/","title":{"rendered":"Disney+ Won\u2019t Accept Ads for Alcohol Or Politics: Report"},"content":{"rendered":"<aside class=\"mashsb-container mashsb-main mashsb-stretched\"><div class=\"mashsb-box\"><div class=\"mashsb-count mash-medium\" style=\"&quot;\"><div class=\"counts mashsbcount\">18<\/div><span class=\"mashsb-sharetext\">SHARES<\/span><\/div><div class=\"mashsb-buttons\"><a class=\"mashicon-facebook mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fwww.conservativenewsdaily.net%2Fbreaking-news%2Fdisney-wont-accept-ads-for-alcohol-or-politics-report%2F\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Facebook<\/span><\/a><a class=\"mashicon-twitter mash-medium mash-nomargin mashsb-noshadow\" href=\"https:\/\/twitter.com\/intent\/tweet?text=&amp;url=https:\/\/www.conservativenewsdaily.net\/breaking-news\/?p=1478340&amp;via=ConservNewsDly\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Twitter<\/span><\/a><a class=\"mashicon-subscribe mash-medium mash-nomargin mashsb-noshadow\" href=\"#\" target=\"_top\" rel=\"nofollow\"><span class=\"icon\"><\/span><span class=\"text\">Subscribe<\/span><\/a><div class=\"onoffswitch2 mash-medium mashsb-noshadow\" style=\"display:none\"><\/div><\/div>\n            <\/div>\n                <div style=\"clear:both\"><\/div><\/aside>\n            <!-- Share buttons by mashshare.net - Version: 4.0.47--><div><img decoding=\"async\" src=\"https:\/\/dw-wp-production.imgix.net\/2022\/05\/kid-watching-tv-scaled.jpg?w=1200&#038;h=800&#038;ixlib=react-9.3.0\" class=\"ff-og-image-inserted\" alt=\"image\" \/><\/div>\n<p><span>Disney is trying to remain uncontroversial with its ad-supported streaming option by indicating that it will reject commercials about alcohol and politics, a new report from Variety <\/span><a href=\"https:\/\/variety.com\/2022\/tv\/news\/disney-plus-advertising-rules-kids-commercials-1235265430\/\"><span>says<\/span><\/a><span>.\u00a0<\/span><\/p>\n<p><span>The popular Disney+ streaming service will soon offer a new, cheaper option for potential subscribers like so many competitors have. However, the topic of ad content has come up during an industry event this week, the publication noted.\u00a0<\/span><\/p>\n<p><span>Variety reported two media buyers with knowledge of recent discussions between the company and advertising agencies are \u201cwary of overwhelming the streaming outlet with a glut of ads that might obscure the service\u2019s family-friendly environment.\u201d<\/span><\/p>\n<p><span>Those execs further explained that Disney+ decision-makers already indicated that they would refuse to offer alcohol or political advertising at the launch. They also won\u2019t be accepting ads from competitors such as other big studios seeking to promote their exclusive movies and programming.\u00a0<\/span><\/p>\n<p><span>Variety noted that Disney executives declined to make executives available for comment. It reported on how media buyers mentioned being surprised on the ad restrictions but said it could create a higher demand for commercial space by driving up scarcity.<\/span><\/p>\n<p><span>A person with knowledge of the plan said ads on Disney+ will run an average of four minutes per hour or less, meaning the network will have fewer ads per hour than NBC Universal\u2019s Peacock. That streaming service promised no more than 5 minutes of commercials per 60 minutes. HBO Max has the same amount as Disney+ proposed with four minutes of ads every hour.<\/span><\/p>\n<p><span>Disney has been limiting commercials on channels for children all along, the publication noted, saying the Disney Channel only accepts sponsorship messages that tie the product being pitched the network\u2019s shows. Disney Junior has an even younger audience as its target demographic and usually doesn\u2019t have any commercials.\u00a0<\/span><\/p>\n<p><span>Last week Disney CEO Bob Chapek said the company will continue to raise prices for Disney+ subscribers who do not sign up for the cheaper ad-based tier, according to <\/span><a href=\"https:\/\/www.cnet.com\/tech\/services-and-software\/disney-hints-again-a-disney-plus-price-hike-may-be-in-the-offing\/#:~:text=On%20Wednesday%2C%20Chapek%20beat%20the,a%20month%2C%20a%20%241%20increase.\"><span>CNET<\/span><\/a><span>.<\/span><\/p>\n<p><span>Chapek said the ad tier would allow the company to reach \u201can even more broad audience.\u201d\u00a0<\/span><\/p>\n<p><span>It shouldn\u2019t be too surprising that Disney is hesitant to run political ads. The company is still dealing with fallout from getting involved in legislation earlier this year by taking a public stance on Florida\u2019s Parental Rights in Education bill.\u00a0<\/span><\/p>\n<p><span>After the company publicly opposed the bill, Republican Gov. Ron DeSantis declared that \u201cDisney is a guest in Florida\u201d and signed legislation to end the Reedy Creek Improvement District, a 39-square-mile special governing and tax district that allowed Disney to avoid certain state taxes and regulations, according to previous reporting by <\/span><a href=\"https:\/\/www.dailywire.com\/news\/report-florida-ending-disneys-special-privileges-has-other-woke-ceos-scared\"><span>The Daily Wire<\/span><\/a><span>.<\/span><\/p>\n<p><em>(Disclosure: The Daily Wire has\u00a0<a href=\"https:\/\/www.dailywire.com\/videos\/introducing-dw-kids\">announced plans<\/a>\u00a0for kids entertainment content.)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Disney is trying to remain uncontroversial with its ad-supported streaming option by indicating that it will reject commercials about alcohol and politics, a new report from Variety says.\u00a0The popular Disney+<\/p>\n","protected":false},"author":345,"featured_media":1483444,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_mo_disable_npp":"","fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-1478340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1478340","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/users\/345"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/comments?post=1478340"}],"version-history":[{"count":0,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/posts\/1478340\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media\/1483444"}],"wp:attachment":[{"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/media?parent=1478340"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/categories?post=1478340"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conservativenewsdaily.net\/breaking-news\/wp-json\/wp\/v2\/tags?post=1478340"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}