People Aren’t Buying the Phony Baloney Fake Meat Any More
Ah, for the glorious days of two-years ago. Just the mention of cow farts, and their devastating, targeted destruction, of all that we hold dear, was enough for the guilt-ridden to leave their moo juices and meatloaf. Desperate to assuage their culpable consciences for their part in environmental collapse, they flocked to niche grocery stores and trendy Whole Foods-type chains to snap up the shaped, mashed-up concoctions of fats and gelatinous vegetable fibers that promised to replace Satan’s food stuff and be Nearly It is also delicious.
The gleeful corporate titans were giddy with delight at the success of their schemes. Global Warming/Green fever dream-chasing media around the world applauded with glee and did all they could to promote the new movement.
I CAN’T BELIEVE IT’S NOT MEAT!
After all – it’s just a tiny step from manipulated millet Manwich to a roasted roach reduction with endive, right?
They knew they had us. Their soy milk, vegan egg omelet, and soy boy patties converts would be a great source of income for the church. Peer pressure, lack of resources, and peer pressure would make us all bugs.
Welp. It was a funny experience that happened while we were on our way to Phony Baloney World Domination.
No matter how brilliant the packaging, the voluminous research, and the rapturous accolades of an adoring dirty-hippie-at-heart press?
It tastes terrible to most people.
The UK meat substitute market suffered a 6.1% decline in value and 9.3% volume in 2022. Falling sales were a common problem for most brands. Products don’t meet consumer expectations. Both the reality and what the media say about plant-based market are not the same. pic.twitter.com/YLnPq4qihu
— Julian Mellentin (@JulianMellentin) February 6, 2023
Ask yourself the following question: Why is it so important to ensure that faux meat tastes just like real meat?
[embedded content]There’s no answer for that, because there isn’t No substitute Get the real deal.
[cue: sad trombone]Alternative protein products like Beyond Meat, Impossible Burger, and other meats such as chicken, pork, and beef were being developed. The companies’ stock prices soared, as did their market share. Fake meat became less popular among consumers in 2022. This was despite the fact that the US market saw significant declines in 2022.
The struggle to divorce Americans from their carnivorous ways has been difficult. For nearly two centuries, a colorful cast of eccentrics and entrepreneurs have pushed alternatives to meat only to see the real thing regain its place of pride on the nation’s tables. Fake meat will never be the same as real meat. — and poses no ethical dilemmas — we’re unlikely to see a change.
Even the most obscene of things can be considered the “best,” Most accessible brands Are having a hard time in the marketplace right now, and it’s no wonder.
Both customers and investors are putting a fork into fake meat.
…But now, the sector’s overall fortunes Popular industry names face headwinds due to a slowing economic environment and a loss in buzz.
• According to a Bloomberg report, Impossible Foods will lay off approximately 20% of its employees. Axios claims that the company saw record growth last fiscal year.
• Impossible’s primary competitor, Beyond Meat, also cut roughly 20% of its workers, and lost several executives, amid its own stock slump.
• Beyond Meat’s sales fell more than 22% in the third quarter of 2022 compared to 2021. In an Q3 earnings call, company executives blamed inflation for consumers’ souring tastes on pricier plant-based meats.
• Beyond Meat’s stock is down roughly 67% compared to a year ago.
All the “tastes like meat” Consumers willing to give it a shot just to be able to hype it, and to see if they are right.
It doesn’t.
And, frankly, people are watching places like the Netherlands push their farmers off of land they’ve worked for generations in some instances, and seen Greens vilify dairy cows…and they’ve had enough. They will be able to get over their fear with a fake baloney burger.
…“The category had been growing at double-digit for a long time and was expected to continue, but what we saw this year is that the number of consumers who were buying it did not increase,” Justin Cook, Deloitte’s U.S. consumer product research leader, said:
While inflation was a factor, there was also a decline in perception that plant-based meats were healthier than animal proteins. (The companies emphasize the environmental benefits. The Deloitte analysts suggested that there might be a problem with resistance to products that are perceived as beneficial by some customers. “woke” These ideas are closely linked to political left-leaning ideas.
The Cracker Barrel restaurant chain announced that it began offering the meatless option in August. “Impossible Sausage,” The post received thousands of comments from angry customers.
“Go woke, go broke,” One wrote. “You just lost a ton of your base. You obviously don’t know your patrons.”
CRACKER BARREL What was it? I’d say that was a serious misstep. I’ve eaten there a couple of times over the years. I know enough not to get between the big guy at the table next to me as the waitress is handing him that extra bowl of sausage gravy (You’ll lose at least a finger.). Some corporate mah-roons put. Fake sausage What’s on the menu? BWAHAhahaha!
I hope he’s looking for a new job at an appropriate venue, where they have his Different types of people.
They will continue to spend money and time on research for the perfect fake, but the auguries don’t look favorable.
Don’t even get me started on what must not be in fake To make it. It’s like my argument against margarine decades ago – a paragraph of chemicals vs cream and salt. Hello.
I’ll be a natural food girl, thank you, and by that, I mean real meat, not molded.
By George, I think I’ve talked myself into one of hubby’s World Famous Cheeseburgers™ for dinner.
I’ll even do it as a protest against phony baloney. FOR THE PEOPLE!
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