Musk slams Disney CEO, tells him to ‘F*** off’ over blackmail claims
OAN’s Abril Elfi
6:15 PM – Wednesday, November 29, 2023
Elon Musk had a fiery exchange with Disney CEO Bob Iger, telling him to “go f***” himself. Musk accused major advertisers of “blackmailing” him and warned that their actions could lead to the demise of his company.
During an interview at The New York DealBook Summit, Musk expressed his concerns about advertiser manipulation tactics and their potential impact on his company’s survival.
“What this advertising boycott is going to do is, it is going to kill the company,” Musk said. “And the whole world will know that those advertisers killed the company.”
In a heated moment, Musk directed his frustration towards Iger, specifically mentioning the possibility of Disney pulling their advertisements from X, the platform he now owns.
“Don’t advertise. If someone is going to try and blackmail me with advertising? Blackmail me with money? Go f— yourself,” Musk said. “Go f— yourself, is that clear? Hey Bob, if you’re in the audience. That’s how I feel, don’t advertise.”
Later in the interview, Musk apologized for “supporting a conspiracy theory” in response to a post on X that sparked a departure of major advertisers.
Disney and other large brands discontinued their advertising plans with the platform due to a report by the far-left organization Media Matters which claimed that their ads had been appearing alongside “pro-Nazi content.”
Musk responded by filing a “thermonuclear lawsuit”, saying that the Media Matters research “completely misrepresented the real user experience” on the site in order to “mislead advertisers.”
The company also claimed that the group’s reporters “repeatedly refreshed their feeds to find rare instances of ads” close to the article.
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What potential impact could the clash between Elon Musk and advertisers have on the future of media and advertising
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Despite the controversy, Musk emphasized that he intends to continue his pursuit of owning an independent media platform, highlighting the importance of freedom of speech and alternative voices in the media landscape.
“The whole point of X is freedom of speech,” Musk explained during the interview. “It’s about creating a platform where anyone can express their opinions and ideas, no matter how controversial they may be. I believe in the power of open dialogue and the ability to challenge mainstream narratives.”
Musk’s comments come at a time when concerns over the influence of advertisers on media organizations are becoming more prominent. Many critics argue that ad revenues can compromise journalistic integrity and hinder the pursuit of truth. Musk’s clash with Disney CEO Bob Iger sheds light on the tensions between advertisers and media platforms.
Furthermore, this incident also highlights the growing power of social media platforms and their impact on the advertising industry. Musk’s ownership of X gives him the ability to challenge traditional advertising models and disrupt the status quo. This clash serves as a reminder that tech moguls like Musk have the potential to reshape the media landscape.
Nevertheless, the controversy surrounding the advertising boycott also raises questions about the responsibility of media platforms and their content moderation policies. While freedom of speech is an important value, it should not be used as an excuse to allow harmful or extremist content to proliferate. Striking a balance between freedom of expression and responsible content management is a challenge that many online platforms face.
As the battle between Musk and advertisers unfolds, it remains to be seen how it will impact the future of media and advertising. Will more advertisers follow Disney’s lead and pull their support from platforms like X? Or will Musk’s commitment to freedom of speech prevail and attract a new wave of advertisers who share his vision?
One thing is clear: this clash has sparked a larger conversation about the role of advertisers in the media ecosystem and the power dynamics between media platforms and advertisers. It serves as a reminder that the media landscape is constantly evolving, and the influence of tech billionaires like Musk cannot be underestimated.
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