Jimmy Kimmel’s Ratings Collapse, Only Took ‘Comedian’ 5 Shows to End Up Back in the Basement
The article discusses the fluctuating viewership of ABC’s late-night host Jimmy Kimmel following his five-day suspension in mid-September due to false claims about the Charlie Kirk assassin. Upon his return, Kimmel attracted a large audience of 6.48 million viewers, but this surge quickly diminished, with his ratings dropping considerably over the next few days, eventually stabilizing near his usual numbers around 1.7 to 2.9 million viewers. The initial spike may have been driven by curiosity about whether Kimmel would apologize for his false claim,which he did not; rather,he intensified his anti-MAGA rhetoric. The piece notes a broader decline in television viewership but highlights Kimmel’s steep one-day drop of over 3 million viewers as a sign of deeper issues with his show’s appeal. Comparisons are made to rival late-night hosts like Fox News’s Greg Gutfeld, who maintained steadier viewership. the article suggests that while Kimmel’s temporary absence drew attention, his ongoing presence has failed to retain a large audience.
They say that absence makes the heart grow fonder.
Love him or hate him, that adage did bear true when ABC semi-funnyman Jimmy Kimmel was yanked off airwaves for lying about the Charlie Kirk assassin in mid-September.
Kimmel came back from his five-day suspension to an undeniably massive audience: 6.48 million viewers, according to Mediaite.
But if absence makes the heart grow fonder, does presence make the heart grow weary?
Love him or hate him, that appears to be true about Kimmel, as well.
Despite that monstrous viewership for his return, few of them appeared to have stuck around, if one looks at the Nielsen ratings data analyzed by Mediaite.
After 6.48 million viewers for his return show on Sept. 23, Kimmel has struggled to maintain any sort of momentum.
In fact, Kimmel shed well over half of that audience within the span of 24 hours, as his Sept. 24 show brought in a much more humble 2.43 million viewers.
A day later, Kimmel lost a few more viewers, bringing his show’s viewership to 2.3 million.
His next two shows brought 2.85 million and 2.45 million viewers, respectively.
Then, however, the bottom fell out as the calendar turned to October.
On Oct. 1, Kimmel’s viewership plummeted to 1.7 million viewers, a number that was much closer to Kimmel’s typical viewership.
For comparison, Fox News’ late night heavyweight, Greg Gutfeld, averaged 2.98 million viewers on Oct. 1 — a number that’s also close to Gutfeld’s typical viewership.
Of note, there could have been one key bit of intrigue that may have helped that bloated Sept. 23 viewership: Would Kimmel apologize for claiming that Kirk’s assassin was a card-carrying member of MAGA?
Kimmel did not apologize for making that false claim, and if anything, he has doubled down on his anti-MAGA rhetoric since then.
With that question answered, it appeared that over 3 million viewers decided that they would not be terribly interested in what Kimmel had to say beyond that.
And Kimmel appears to have been shedding viewers for some time now.
As noted by Forbes, at the height of liberal late night talk shows in 2015, Kimmel averaged 2.4 million viewers.
Now, to be fair, television viewership for pretty much anything outside of the NFL has dwindled in recent years.
However, Kimmel’s one-day drop of over 3 million viewers suggests something much deeper is amiss with this specific television program.
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