Kelly shared the news on X, writing, “Some exciting professional news…” before linking to the announcement.

“Hope Hicks is exactly the kind of woman I want running my company with me — strong, smart, strategic, and the embodiment of class and poise,” Kelly said in a statement. “She’s at the top of a growing media conglomerate and there’s no limit to where she can take it.”

As COO, Hicks will oversee business development and expansion for Devil May Care, which Kelly launched in 2020 after departing Fox News and NBC.

“I am incredibly humbled and thrilled to be joining Megyn and her team in continuing to build what is undoubtedly a flourishing business,” Hicks said in a statement.

Hicks brings significant experience in both media and politics. After working for the Trump Organization, she served as press secretary during Trump’s 2016 campaign and later as White House communications director. She briefly left the White House before returning in 2020 as a top counselor to the president. Hicks has also worked in the corporate world as an executive vice president and chief communications officer at Fox Corporation.

The partnership reunites Hicks and Kelly, who first crossed paths during Trump’s 2016 campaign — most memorably when Kelly moderated the explosive GOP primary debate where she and Trump famously sparred.

Devil May Care Media has rapidly grown its reach in recent years.

The Megyn Kelly Show began as an audio-only podcast but now ranks as one of the most-watched independent programs in the United States. With millions of subscribers and listeners across YouTube, Apple Podcasts, and Spotify, the company claims hundreds of millions of monthly views across platforms.

In March, Kelly launched MK Media, a growing network of shows led by journalists and influencers, including political journalist Mark Halperin, Daily Mail columnist Maureen Callahan, and influencer Link Lauren.

In addition to her professional achievements, Hicks has remained a prominent figure in Trump’s orbit and was recently thrust back into the spotlight for her role in his Manhattan criminal trial.

In May 2024, Hicks was compelled to testify in Trump’s case. The president pleaded not guilty to 34 counts of falsifying business records related to payments made to suppress damaging stories ahead of the 2016 election. Hicks offered emotional and revealing testimony during her time on the stand.

According to Hicks, Trump’s primary concern wasn’t political fallout, but how the stories would affect his wife, first lady Melania Trump.

Hicks’s hiring also revives her presence in the media spotlight, following years of scrutiny over her role in Trump’s administration and the Russia investigation. During a 2019 closed-door testimony to the House Judiciary Committee, Hicks maintained she had no knowledge of campaign contacts with Russian nationals.

GABBARD REFERS OBAMA FOR PROSECUTION BUT STOPS SHORT OF SUGGESTING ‘TREASON’ CHARGES

More recently, revelations from Trump’s director of national intelligence, Tulsi Gabbard, have further fueled debate over the politicization of intelligence following Trump’s 2016 victory. Declassified documents and timelines now suggest post-election efforts by the Obama administration to reshape intelligence assessments around alleged Russian interference — efforts that laid the foundation for special counsel Robert Mueller’s investigation and years of political warfare against the first Trump administration.

With this new role, Hicks is aligning herself with Kelly’s rapidly expanding platform and influence in the media landscape.