‘America’s Beer’ Outshines Bud Light with Authentic Female Influencer
Yuengling Beer Chooses Female Golf Influencer to Promote Its Light Beer
Beer brand Yuengling, known as “America’s Beer,” has once again outshined Bud Light by hiring a talented female influencer, Madi Frerking, to lead its new light beer promotion. Frerking, a professional golfer from Houston, Texas, is now the face of Yuengling’s light beer, called “Flight.” Her latest promotion was featured on Instagram on June 30.
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Frerking has also previously collaborated with Yuengling for a promotion on National Beer Day. Unlike Dylan Mulvaney, Frerking showcases real talent, both as an internet influencer and in the game of golf. Meanwhile, Bud Light’s partnership with Mulvaney has caused significant damage to their business, resulting in the closure of several bottling plants and the loss of 645 jobs. It’s no wonder that many are now referring to Yuengling as “America’s Beer.”
Yuengling. America’s beer.
— Paul Biegler, D.A. (@FrankCapraJr) December 12, 2022
It seems that Bud Light just can’t catch a break.
The post ‘America’s Beer’ Shows Bud Light How It’s Done with Its Choice of Influencer: A Real Woman appeared first on The Western Journal.
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